Tech Savvy Dietitian: Websites, Local SEO & Marketing for Dietitians in Private Practice

Tech Savvy Dietitian: Websites, Local SEO & Marketing for Dietitians in Private Practice

By Courtney Vickery, MS, RD, LDBusinessEntrepreneurshipMarketing
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Tech Savvy Dietitian: Websites, Local SEO & Marketing for Dietitians in Private Practice episodes

  • EP. 8 The one with TWO Dietitians turned Designers with Morgan Sinclair

    In this episode, I'm thrilled to chat with Morgan Sinclair, another dietitian turned designer! Join us as we explore how Morgan seamlessly blended her passions into her many business ventures. We'll discuss her career transition, gain valuable insights into website design, and discuss the differences between WordPress and Showit. Get ready for an inspiring conversation that highlights the incredible power of combining two seemingly different passions into something truly remarkable.

     

    MORGAN'S WEBSITE: https://morgansinclairdesigns.com/ 

     

    MORGAN'S INSTAGRAM: https://www.instagram.com/morgansinclair/ 

     

    WORK WITH COURTNEY https://decletdesigns.com/ 


    FREE RESOURCES https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 


    TOP 20 SOFTWARE FOR PRIVATE PRACTICE https://decletdesigns.com/top-10-software-tools-for-private-practice/ 


    JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/ 

    42 min
  • EP. 7: From Intern to Entrepreneur with Brooke Czarnecki

    In this episode of the Dietitian Turn Designer Podcast, Courtney interviews Brooke Czarnecki from Intentful Nutrition. Brooke shares her journey from being a dietetic intern to starting her own private practice. As a military spouse, Brooke wanted a career that could be flexible with their frequent relocations. She primarily works with individuals with eating disorders and specializes in sports nutrition. Brooke talks about the challenges she faced in building her clientele and dealing with imposter syndrome. She emphasizes the importance of mentorship and hiring a business coach to gain guidance and confidence. Brooke also discusses the significance of incorporating weight-inclusive principles into her practice. Overall, she highlights the positive impact of having an updated website and the benefits it brings to her business.

     

    WORK WITH COURTNEY https://decletdesigns.com/ 


    FREE RESOURCES https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 


    TOP 20 SOFTWARE FOR PRIVATE PRACTICE https://decletdesigns.com/top-10-software-tools-for-private-practice/ 


    JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/ 

     

    BROOKE'S WEBSITE: https://intentfulnutrition.com/ 

    FOLLOW BROOK ON INSTAGRAM: https://www.instagram.com/intentfulnutrition/ 

    26 min
  • EP. 6: How to Build a Successful Dietitian Brand without Burnout with Stephanie Dorfman

    Join me as I chat with Stephanie Dorfman, a Registered Dietitian and the owner of Stephanie Dorfman Nutrition. She'll spill the beans on her journey from a self-built website to a professionally designed one by Declet Designs. Stephanie emphasizes the importance of aligning your website with your brand's vision and how it positively impacts client perceptions. We'll also delve into building a successful brand without burning out, finding support within the dietitian community, SEO tips for online visibility, and prioritizing wellness amidst a busy schedule. Trust me, you won't want to miss this insightful and inspiring conversation for aspiring dietitians and entrepreneurs.

     

    WORK WITH COURTNEY https://decletdesigns.com/ 


     FREE RESOURCES https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 


     TOP 20 SOFTWARE FOR PRIVATE PRACTICE https://decletdesigns.com/top-10-software-tools-for-private-practice/ 


     JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/ 

     

    STEPHANIE'S SITE: https://stephaniedorfmannutrition.com/

    FOLLOW STEPHANIE: https://www.instagram.com/stephanie.dorfman.nutrition/ 

    26 min
  • EP. 5: Simplifying Workflows and Automations for Dietitians in Private Practice

    In this episode of the Dietitian Turn Designer Podcast, we dive into the world of simplifying workflows and automations. Join me as we explore the power of Practice Better, a versatile system that integrates seamlessly with Google Calendar, automates appointment reminders, and streamlines client management. We also discuss Zapier, the ultimate automation tool, and its ability to connect various software and track performance indicators effortlessly. Get ready for valuable insights on scheduling, form automation, templates, payment plans, and more. Tune in to optimize your practice and boost productivity.

    Sponsor/affiliate links for this episode:

    NOTION: https://affiliate.notion.so/podcast

    PRACTICE BETTER: https://practicebetter.grsm.io/courtneyvickery75 

    CLICKUP: https://clickup.com/?fp_ref=courtney97

    RADAAR: https://rdar.li/pl/OejAK3d

     

    WORK WITH COURTNEY https://decletdesigns.com/ 


    FREE RESOURCES https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 


    TOP 20 SOFTWARE FOR PRIVATE PRACTICE https://decletdesigns.com/top-10-software-tools-for-private-practice/ 


    JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/ 

    21 min
  • EP. 4: Cultivating Authentic Connection with a Community of Many Intersections with Sarah Petty

    In this episode of Dietitian Turned Designer, I had the pleasure of speaking with Sarah Petty, a board-certified integrative nutritionist and trauma-informed + size-inclusive personal trainer who was a previous branding client of mine.

    Sarah shared how her branding project aligned with her values and we then delved into the concept of weight-neutral nutrition and fitness.

    Sarah also offered practical tips for how to simplify educational content on social media so you can avoid information overload with your audience. We talked a lot about the importance of meeting our audience where they are and offering encouragement and motivation through authentic connection in a community with many different intersections. 

    Throughout the episode, Sarah touched on important topics such as trauma-informed training, back-end professional connection, and diversification of paid professionals to expand knowledge and support.

    Tune in for an insightful conversation with Sarah Petty that will leave you feeling empowered to start building more authentic connections.

     

    WORK WITH COURTNEY https://decletdesigns.com/ 


     FREE RESOURCES  https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 


     TOP 20 SOFTWARE FOR PRIVATE PRACTICE  https://decletdesigns.com/top-10-software-tools-for-private-practice/ 


     JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/ 

     Sarah's list of folks to learn from and hire on IG:   Education: @whitneytrotter.rd - Whitney offers a wide variety of services and education focused on eating disorders in BIPOC communities @intersectionalrecovery - Safiya educates on many intersections via IG and also offers coaching and consulting @indigenousnutritionist - Sharon shares info about the unique challenges of food access and disordered eating in North American Indigenous people @fattymph - Monica educates and consults about weight stigma in public health and medicine @black.nutritionist - Dr. Nyemb-Diop shares humorous and educational posts helping folks "decolonize your plate" @ampleandrooted - intersectional ED training with a focus on body liberation @dietitiananna - Anna educates on the intersections of disability, chronic illness, and eating disorders @encouragingdietitian - Christyna offers education and dietitian supervision through a body liberation lens @fridgetalktv - real life view of food scarcity and community support @nutritiondiversified - nutrition education through a social justice lens @badashtherapy - Asher shares education through art about eating disorders, fat liberation, and neurodivergence     Day to day operations and support: @sacredspaceforfatbodies - Angel offers several services to help you make your business more inclusive and accessible @bodyimagewithbri - Bri helps you feel more confident in coaching folks with body image concerns you've never experienced @allgendernutrition offers dietetic supervision for providers seeking to support transgender patients @yourfairyfoodmother - Paula is a virtual assistant for anti-diet coaches @dietitiansaf - Safiyya offers content creation support for dietitians and health coaches @peachyvirtualsolutions - Lia is a virtual assistant for women wellness coaches @hannahbrowninc for liberation in personal finance management   Sarah's contact info: 

     https://www.sarahempowers.com

    [email protected]
     IG: @powerup.movementco & @nourish.connect TT: @sarahempowers

    56 min
  • EP. 3: Building a Weight-Inclusive Brand: Tips and Strategies

    In this episode, host Courtney Vickery delves into the crucial aspects of building a weight-inclusive brand. With a focus on tone and language, she emphasizes how they can play key roles in defining a brand's personality and values. Discover the strategic use of language that creates a welcoming environment for all clients and learn how to identify the right tone for any given brand strategy.

    The episode is tailored towards creating a weight-inclusive brand, with the top five things to focus on to create a welcoming environment for your target audience. Tune in and learn about the best practices for building a weight-inclusive brand, including actionable tips that you can implement today! Don't miss out on this informative and insightful episode that will help you take your brand to the next level.

    WORK WITH COURTNEY https://decletdesigns.com/ 


     FREE RESOURCES  https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 


     TOP 20 SOFTWARE FOR PRIVATE PRACTICE  https://decletdesigns.com/top-10-software-tools-for-private-practice/ 


     JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/ 

    19 min
  • EP. 2: From Basic to Beautiful - Website Design 101

    Welcome to Episode 2 of the Dietitian Turned Designer podcast. Today we're discussing Website Design 101, covering the basics of why having a website is important, the benefits of using WordPress, and the core elements of website design, including white space, font size and contrast, responsive design, and color theory. We'll also touch on the importance of accessibility and testing your website for optimal user experience. Tune in for tips and examples on how to create a beautiful and functional website for your business.


    WEBAIM CONTRAST CHECKER: https://webaim.org/resources/contrastchecker/


    DIVI WEBSITE THEME + BUILDER:  https://www.elegantthemes.com/affiliates/idevaffiliate.php?id=70692 *affiliate


    WORK WITH COURTNEY https://decletdesigns.com/ 


    FREE RESOURCES https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 


    TOP 20 SOFTWARE FOR PRIVATE PRACTICE https://decletdesigns.com/top-10-software-tools-for-private-practice/ 


    JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/  

     

    18 min
  • EP. 1: Why Weight-Inclusive Design Matters: An Introduction

    In this episode of the Dietitian Turned Designer podcast, host Courtney Vickery discusses the importance of weight-inclusive design and its impact on the health and wellness industry. As a dietitian turned designer and eating disorder survivor, Courtney is passionate about creating inclusive and impactful online businesses that prioritize authenticity, compassion, and inclusivity. Tune in to learn about the harmful effects of weight stigmatization and how weight-inclusive design can create a more positive and empowering experience for all audiences. Whether you're a seasoned entrepreneur or just starting out, this episode will provide valuable insights and actionable tips to help you create a weight-inclusive online business.

     

    WORK WITH COURTNEY https://decletdesigns.com/ 

    FREE RESOURCES https://decletdesigns.com/free-website-and-branding-resources-for-private-practice/ 

    TOP 20 SOFTWARE FOR PRIVATE PRACTICE https://decletdesigns.com/top-10-software-tools-for-private-practice/ 

    JOIN ME ON INSTAGRAM https://Instagram.com/Decletdesigns/  

    13 min

About Tech Savvy Dietitian: Websites, Local SEO & Marketing for Dietitians in Private Practice

From the publisher's feed

Websites, local SEO, and marketing strategy for dietitians in private practice. Hosted by Courtney Vickery, web designer and dietitian, helping you build a site and online presence that actually gets you clients.