TechKnowMe Executive Briefings

TechKnowMe Executive Briefings, delivered by industry expert Rob Zazueta, are intended to be short explanations of complex technical topics related to your business that can boost your knowledge, give you vital talking points, and help you evaluate the value of each technology to your business.

I encourage you to share these with your friends and colleagues, "Like" and "Favorite" us on your social media channels, and send us your feedback on ways to improve. More importantly. I want to hear from you - what topics can I cover here for you that can help move your business and career forward?

 

https://www.youtube.com/watch?v=0uOAyRGcToc

Evangelism - a subset of thought leadership - is focused on building enthusiasm for your products and services while educating, informing, and directly interacting with your customers and target audiences. The best evangelists listen more than they talk. Rob Z. delivers the details in this briefing.

https://youtu.be/YkFqNvGhNrc

Thought leadership is about educating your customers and target audience about the ideas and concepts relevant to your problem space. Sound familiar? Rob Z. fills you in on the details in this briefing.

https://youtu.be/X2-AAN9dBmY

Digital transformation is more than just buying technology and hoping for the best. Rob Z. walks you through the details and hazards in this briefing.

https://youtu.be/z-6QdY8RSzg

A digital platform is not a product or even a methodology - it's a way of thinking about your business in a way that opens your to more flexibility and more opportunities to try new ideas with less risk.

https://youtu.be/BO1jHKkOJaM

In this briefing, Rob Z. describes the power of APIs in a non-technical way with an emphasis on their business value.

https://youtu.be/NoIsSLb6GsU