Televisionation

Team Coco

HBO - Game Of Thrones Season Two - Enhanced Digital Experience - Outstanding Creative Achievement In Interactive Media - Enhancement To A Television Program or Series
Video:
https://vimeo.com/45808629
Nominees:
Alison Moore, Senior Vice President, Digital Platforms
Otto Berkes, Senior Vice President, Consumer Technology

Fourth Wall Studios / Dirty Work

Interview With: Jesse Redniss, SVP Digital, USA Networks
Emmy Nomination for Outstanding Creative Achievement in Interactive Media—Original Interactive Television Programming
Show Video:
Psych HashTag Killer: https://vimeo.com/45808628
Nominees:
USA Network, Universal Cable Productions, Social Samba

Guest: Lisa Hsia
Executive Vice President, Bravo Digital Media  Video:  https://vimeo.com/45808632  Topic: Outstanding Creative Achievement In Interactive Media - Enhancement To A Television Program or Series  2012 Primetime Emmy Award Nominees: NBC Universal, Bravo Media, Magical Elves

Interview: RingGuides, Inc. Founder, Robert May, on the Company's New Ringz.TV App

Last month, San Francisco-based start-up, RingGuides Inc. (RGI), launched Ringz.TV, a second-screen social-TV/content-discovery/video-sharing app that the company bills as "organiz[ing] thousands of Web video streams in a multi-dimensional environment" and as "leveraging the iPad's dual core processors and multi-touch inputs" in order to "deliver a fast-paced world where viewers flip, swipe, tap and pinch to explore a rich media universe."

In this recorded interview with [itvt]'s editor-in-chief, Tracy Swedlow, RGI founder, Robert May, discusses the Ringz.TV app and the thinking behind it, outlines his company's goals for the app, and more.

Outstanding Creative Achievement in Interactive Media--Enhancement to a Television Program or Series are:
Bravo's Top Chef: Last Chance KitchenGame Of Thrones Season Two--Enhanced Digital Experience The Team Coco Sync App TBS http://vimeo.com/album/2013358
Outstanding Creative Achievement in Interactive Media--Original Interactive Television Programming are:
Dirty Work - rides.tv - Fourth Wall StudiosPsych HashTag Killer What's Trending With Shira Lazar http://vimeo.com/album/2008555
[itvt]'s Tracy Swedlow will be interviewing IMPG co-governors, Geoff Katz, VP/executive producer at Watchwith, and Lori Schwartz, principal of World of Schwartz, as well as IMPG Awards Working Group co-chairs, Michael Gregor, founder and CTO of Velope.tv, Marc Johnson, VP of digital media at Ovation TV, and Joe Tolerico, senior producer at NBCUniversal.

Data, Targeting and Messaging at TVOT NYC Intensive

[itvt] is pleased to present an audio recording of "The Recursive Ménage à Trois: Data, Targeting and Messaging," a panel session at TVOT NYC Intensive.

The panelists for the session were:
--Seth Haberman, CEO, Visible World (moderator)
--Lawrence Kimmel, CEO, Direct Marketing Association
--Dave Morgan, CEO, Simulmedia
--Bruce Nelson, vice chairman, Omnicom Group
--William Nowacki, managing partner and lead principal, Opera Analytics
--Ed Swindler, EVP and COO of ad sales, NBC Universal
--Craig Woerz, principal, Media Storm

The session was described in the TVOT NYC Intensive program as follows:

"It used to be supposed that traditional demographic information, when accompanied by the ability to target, whether passively or via interactive TV, was the marketer's dream. Now we are learning that the segments we created and the messages associated with those segments may not necessarily work as imagined. What happens when performance overshadows demographics? How do we respond creatively, and does that then necessitate another round of analysis? This session will see a cross-industry panel explore these and other questions pertaining to the relationship between segmentation and messaging."

(Note: The [itvt] editorial team is on the road this week and next, so we will not be publishing daily news until after the holidays. We apologize to our readers for any inconvenience.)

TVOT NYC Intensive 2010 - Cable

In this recorded episode of [itvt]'s talk radio show, "Radio [i]tvt," Steve Greenberg, founder and CEO of S-Curve Records (the record label responsible for "Who Let the Dogs Out," and "Stacy's Mom"), discusses the recently released interactive music video for S-Curve artist Andy Grammer's single, "Keep Your Head Up."

The video, which is distributed through Vevo, is powered by technology from Interlude, an Israeli company in which S-Curve holds an equity stake. It invites viewers to "choose from hundreds of potential scenes and outcomes to create the perfect video," and allows them to share their handiwork with their friends via their social networks.

See the video here: http://itvt.com/clicktv/7447/music-video-andy-grammers-keep-your-head