By Anthony Renna, Fitness Education Content Provider
The podcast currently has 13 episodes available.
"When I was reading this, I was relating back to moments when I played and getting into that (flow) state; I remember this sort of quiet calmness where I would have these conversations in my head and everything else was in slow motion."
Devan McConnell, Head Sports Performance Coach at University of Massachusetts at Lowell is on to talk about The Rise of Superman.
From the publisher:
In this groundbreaking book, New York Times–bestselling author Steven Kotler decodes the mystery of ultimate human performance. Drawing on over a decade of research and first-hand reporting with dozens of top action and adventure sports athletes like big wave legend Laird Hamilton, big mountain snowboarder Jeremy Jones, and skateboarding pioneer Danny Way, Kotler explores the frontier science of “flow,” an optimal state of consciousness in which we perform and feel our best.
Building a bridge between the extreme and the mainstream, The Rise of Superman explains how these athletes are using flow to do the impossible and how we can use this information to radically accelerate performance in our own lives.
At its core, this is a book about profound possibility; about what is actually possible for our species; about where—if anywhere—our limits lie.
"Why do I feel bad about taking money? Pink talks about Re-framing. I had to re-frame my role as a trainer to 'I am helping that person feel better and I am giving them health care instead of them going to get sick care.' It makes me feel better about what I am doing and why I am charging for that service."
Brendon Rearick, owner of Movement As Medicine and Certified Functional Strength Coach, is on to talk about To Sell Is Human.
From the publisher:
From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.
But dig deeper and a startling truth emerges:
Yes, one in nine Americans works in sales. But so do the other eight.
Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.
To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counter-intuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds.
Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
"Their advice is to work less. You're going to get more done and be more focused. That was a big change that I made in my business a couple of years ago and it's been incredibly successful."
Elsbeth Vaino, owner of Custom Strength, is on to talk about Rework.
From the publisher:
Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.
Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses.
What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counter-intuitive ideas that will inspire and provoke you.
With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.
"One of the lessons for me was to never be too big to do the small things, especially around my facility." Brian Sipotz
Brian Sipotz, owner of Advantage Strength, is on to talk about Legacy.
From the publisher:
The All Blacks are the world's most successful sporting outfit, undefeated in over 75% of their international matches over the last 100 years. What is the secret of their success? And what can we - as individuals, companies and teams - learn from them? The All Blacks are the world's most successful sporting outfit, undefeated in over 75% of their international matches over the last 100 years.
In other arenas, there have been commanding sides that swept all before them, like the West Indies cricket team of the 1980s with their fearsome battery of fast bowlers, or the Hungarian football team who introduced a sophisticated new passing game and famously thrashed England 7-1 in Budapest in 1954. But what makes the All-Blacks different is their supremacy for decade after decade - their sheer consistency, longevity and sustained dominance.
So, what is the secret of their success? And what can we - as individuals, companies and teams - learn from them? Whatever field we are in, how can we play like All Blacks? In Legacy, best-selling author James Kerr is embedded deep into the heart of the All Blacks' set-up to reveal 15 powerful and pragmatic lessons in leadership. Revealing proven secrets of sustained success, Legacy is a unique, inspiring handbook for leaders in all fields, and asks: How do you turn vision into action? How do you achieve world-class standards, day after day, week after week, year after year? How do you handle pressure, expectation and setbacks? How do you train to win at the highest level? What is your purpose?What will be your legacy?
Nick Winkelman, Head of Athletic Performance & Science for the Irish Rugby Football Union, is on to talk about Deep Work.
From the publisher:
One of the most valuable skills in our economy is becoming increasingly rare. If you master this skill, you'll achieve extraordinary results. Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship. In short, deep work is like a super power in our increasingly competitive twenty-first century economy. And yet, most people have lost the ability to go deep-spending their days instead in a frantic blur of e-mail and social media, not even realizing there's a better way. In DEEP WORK, author and professor Cal Newport flips the narrative on impact in a connected age. Instead of arguing distraction is bad, he instead celebrates the power of its opposite. Dividing this book into two parts, he first makes the case that in almost any profession, cultivating a deep work ethic will produce massive benefits. He then presents a rigorous training regimen, presented as a series of four "rules," for transforming your mind and habits to support this skill. A mix of cultural criticism and actionable advice, DEEP WORK takes the reader on a journey through memorable stories -- from Carl Jung building a stone tower in the woods to focus his mind, to a social media pioneer buying a round-trip business class ticket to Tokyo to write a book free from distraction in the air -- and no-nonsense advice, such as the claim that most serious professionals should quit social media and that you should practice being bored. DEEP WORK is an indispensable guide to anyone seeking focused success in a distracted world.
Kevin Carr, owner of Movement as Medicine and Certified Functional Strength Coach, is on to talk about Extreme Ownership.
From the publisher:
Sent to the most violent battlefield in Iraq, Jocko Willink and Leif Babin’s SEAL task unit faced a seemingly impossible mission: help U.S. forces secure Ramadi, a city deemed “all but lost.” In gripping firsthand accounts of heroism, tragic loss, and hard-won victories in SEAL Team Three’s Task Unit Bruiser, they learned that leadership―at every level―is the most important factor in whether a team succeeds or fails. Willink and Babin returned home from deployment and instituted SEAL leadership training that helped forge the next generation of SEAL leaders. After departing the SEAL Teams, they launched Echelon Front, a company that teaches these same leadership principles to businesses and organizations. From promising startups to Fortune 500 companies, Babin and Willink have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields.
Now, detailing the mind-set and principles that enable SEAL units to accomplish the most difficult missions in combat, Extreme Ownership shows how to apply them to any team, family or organization. Each chapter focuses on a specific topic such as Cover and Move, Decentralized Command, and Leading Up the Chain, explaining what they are, why they are important, and how to implement them in any leadership environment.
A compelling narrative with powerful instruction and direct application, Extreme Ownership revolutionizes business management and challenges leaders everywhere to fulfill their ultimate purpose: lead and win.
Every episode, we provide a free Readitfor.me summary of the current book we are discussing.
Get the Extreme Ownership summary here
Geralyn Coopersmith, Chief Content Officer at Flywheel, is on to talk about Brains on Fire by Geno Church.
From the publisher:
Develop and harness a powerful, sustainable word-of-mouth movement.
How did the 360-year-old scissor company, Fiskars, double its profit in key markets just by realizing its customers had already formed a community of avid scrapbookers? How is Best Buy planning to dominate the musical instruments market? By understanding the Brains on Fire model of tapping movements and stepping away from the old-school marketing "campaign" mentality.
Brains on Fire offers original, practical and actionable steps for creating a word-of-mouth movement for corporations, products, services, and organizations. It takes you step-by-step through the necessary actions needed to start your own authentic movement.
Every episode, we provide a free Readitfor.me summary of the current book we are discussing.
Get the Brains on Fire summary here
Mark Fisher, owner of Mark Fisher Fitness, is on to talk about The Four Agreements, A Practical Guide to Personal Freedom by Don Miguel Ruiz.
From the publisher:
In The Four Agreements, bestselling author don Miguel Ruiz reveals the source of self-limiting beliefs that rob us of joy and create needless suffering. Based on ancient Toltec wisdom, The Four Agreements offer a powerful code of conduct that can rapidly transform our lives to a new experience of freedom, true happiness, and love.
Every episode, we provide a free Readitfor.me summary of the current book we are discussing.
Get the "The Four Agreements" summary here
Rachel Cosgrove, owner of Results Fitness, is on to talk about Onward: How Starbucks Fought for Its Life Without Losing Its Soul by Howard Schultz
From the publisher:
In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.
Offering you a snapshot of the recession that left no company unscathed, the book shows in riveting detail how one company struggled and recreated itself in the midst of it all. In addition, you’ll get an inside look into Schultz's central leadership philosophy: It's not about winning, it’s about the right way to win.
Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Ultimately, Schultz gives you a sense of hope that, no matter how tough times get, the future can be more successful than the past.
Every episode, we provide a free Readitfor.me summary of the current book we are discussing.
Get the "Onward" summary here
Devan McConnell, Head Sports Performance Coach, U Mass Lowell is on to talk about "GRIT, The Power of Passion and Perseverance" by Angela Duckworth
Every episode, we provide a free Readitfor.me summary of the current book we are discussing. Get the "GRIT" summary here
The podcast currently has 13 episodes available.