Google will update the image on its homepage;  your colleagues will create posts on LinkedIn featuring Dr. Martin Luther King Jr. and Rosa Parks; and you’ll wonder how your business fits into this scene. After the year we’ve had, many are eager to celebrate Black History Month, but they’re wondering how to create meaningful campaigns. While there are no formal guidelines for celebrating, we're highlighting a few things for business owners to consider from a PR and diversity perspective. 

To see these guidelines in written form, visit tellpublicrelations.com/insights to see the latest blog, or watch the original IG LIVE on our Instagram page @tellpublicrelations.

It's one of our to requests: "I want you to help me book speaking engagements." Speaking is one of the top ways to build thought leadership, so we're not surprised to see an influx of questions on the subject. This week, we're honored to have Jessica Rasdall-- host of the Speak to Scale Podcast-- talk to us about: 1. what's changed in the speaking industry since COVID 2. what you need to do before you're ready to book a gig and 3. how to get crystal clear on your goals. So grab a post-it (trust us, it'll make sense once you start listening) and hit play.

For more of Jessica's speaking tips, follow her at jessicarasdall.com

To begin creating your PR strategy, book a session with TELL Public Relations here.

Your website is full of words, but how do you know if those words are drawing more eyes to your business? This week we chatted with copywriting extraordinaire (no, seriously), Erika Holmes, about her best tips for making sure that your copy works for you. As always, she delivers her tips in a clever and actionable way, so open your website as you listen and let her walk you through a real-time audit of your messaging.

To get more of Erika's tips, follow her on Instagram @erikavholmes or visit her (super cool) website www.erikaholmes.com

And to book your PR strategy session, visit us at www.tellpublicrelations.com

In this episode we're talking about how to optimize your social media account for press opportunities. We're speaking with blogger Karimah Henry, founder of Crafting a Fun Life, who's now a go-to media resource for local news stations. And get this: she's snagged magazine covers and television placements WITHOUT having thousands of social media followers. Karimah tells us how she set herself up to get noticed, and what it takes to catch the eye of local reporters.

If you're one of our Visibility Vault members, you can hear the FULL episode (including tangible tips for how to prepare for a local news segment) in our private group.

Be sure to follow Karimah on Instagram and message us privately if you're ready to begin snagging your own publicity!

As each year comes to a close, PR pros make their predictions for what will be hot in the year to come. We've been watching the way consumer behavior shifted during the pandemic, and one thing has really stood out to us: there's a new way we're consuming information, and you better get on the bandwagon-- fast. Have big goals for your business in 2021, but you're not quite sure how to get there? Including this one thing in your PR strategy just might be the best route.

If you're looking for support in your journey toward increased visibility, visit us at www.tellpublicrelations.com today.

This week, our team outlines the advantages and disadvantages of doing a complete overhaul of your brand in 2021. While many are itching for a change, we share a few things you should take into consideration before making the move. Chandler, our Client Relations Manager, makes her debut on the show as we discuss what you should keep in mind if you want to give your business a new look in the upcoming year.

If you want personalized assistance as you make this decision for your business, contact us at www.tellpublicrelations.com

You want to create a campaign that actually gets people talking, but you don't know where to start. In this week's episode (extracted from our latest Youtube video!) , we're outlining the 5 components that must be in any PR campaign if you want to not only engage your audience, but attract NEW audiences in record speed.

If you need help crafting your PR campaign, visit us at www.tellpublicrelations.com to book a session today.

Admit it, you're still not sold on Tik Tok. But after listening to this interview, you might see the value in hopping on RIGHT NOW. This week we're talking to Onyi Azih, who is a psych physician assistant by day, and a blogger, mother of two, TokTok star, and everything else in between when she's not working. In this episode, she'll tell you her hack for creating content without being overwhelmed, and then she'll share how the hobby has now generated new business, partnership opportunities and sponsorships.

To get a few laughs, visit Onyi on TikTok or Instagram by following @sincerelyonyi

And if you're ready to discuss your PR strategy for 2021, visit us at www.tellpublicrelations.com

How do you work to keep your business relevant and timely? This week we're speaking with Justine D'Addio, a PR and marketing professional with a serious talent for creating buzz for startups. Tune in to hear her tips on how to begin creating story angles for your business.

You can follow along with Justine on Instagram at @justinedaddio,

And when you're ready to have a conversation about your press strategy (or download your PR kit) visit us at www.tellpublicrelations.com

We went live on our Facebook page to talk about the four common mistakes women are making when they host virtual events. The whole point of an event is to increase your visibility and to continue to build real relationships with your growing audience, but what's the point of hosting one at all if you don't maximize the moment? Tune in to learn what mistakes to avoid (and follow us on Facebook so you don't miss the next LIVE training!).

Book your personal PR session right now so you can get the visibility you need in 2021.  calendly.com/daniellejackson