<p>Energy efficiency is a story that can feel stale. Hear how Louisiana Utility Pioneers rebranded existing resources with an owl mascot and cohesive storytelling to help both staff and members be Power Smart.</p>

Energy efficiency is a story that can feel stale. Hear how Louisiana Utility Pioneers rebranded existing resources with an owl mascot and cohesive storytelling to help both staff and members be Power Smart.

Telling Timeless Stories in Engaging Ways, With David Latona

StoryConnect features interviews with marketers, communicators, CEOs and other leaders at cooperative and independent broadband companies, electric cooperatives and municipal power providers. The goal of the podcast is to help listeners discover ideas to shape their stories and connect with their customers. It is produced by Pioneer Utility Resources.

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Telling Timeless Stories in Engaging Ways, With David Latona

Telling Timeless Stories in Engaging Ways, With David Latona