In this episode, we sit down with Phil Gerdes, real estate agent, team leader, associate broker, and founder of Shift Immersive Coaching, to break down what it really takes to create momentum in today’s environment. From leading The Gerdes Team to coaching agents across the world through private sessions, group programs, and immersive retreats,

We dig into the gap between knowing and doing, why consistency is the real separator, and the identity shift required to move from “working in the business” to actually building one. You’ll hear what’s working right now, what agents are getting wrong, and how to simplify your approach so you can finally see results.