How do you create a tear-jerking brand story that leaves your customers reaching for tissues? In this podcast, Tenaya Britton, previously Global Head of Marketing for Bloomberg Philanthropy, takes you through the elements of powerful brand storytelling.

Gain Actionable Insights Into:

• Key characteristics and qualities that make a brand story effective and compelling
• Leveraging emotions and feelings to leave a lasting impression on your customers
• Tapping into the current social context of your audience to create relevant messaging

For more podcasts like this, uploaded daily, download Tigerhall from App Store or Google Play, or visit https://tigerhall.com/

Hosted by Pippa Woodhead.

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