What's the ideal cyber sales experience? Terra Cooke jumps into the ring to share the story of the best sales interaction she's ever had! George K and George A examine this further...In this episode: 🚨Why you should never go around someone's back to their boss, be it the CISO or whomever💯 How to keep it real throughout the process🤝 Why humility and humanity will get you far🎯 How to listen for when your prospect identifies the target buyerSubscribe wherever you get your podcasts!

What's the ideal cyber sales experience? Terra Cooke jumps into the ring to share the story of the best sales interaction she's ever had! George K and George A examine this further... In this episode: 🚨Why you should never go around someone's back to their boss, be it the CISO or whomever 💯 How to keep it real throughout the process 🤝 Why humility and humanity will get you far 🎯 How to listen for when your prospect identifies the target buyer Subscribe wherever you get your podcasts!

What's the ideal cyber sales experience? Terra Cooke jumps into the ring to share the story of the best sales interaction she's ever had! George K and George A examine this further...In this episode:&nbsp;🚨Why you should never go around someone's back to their boss, be it the CISO or whomever💯 How to keep it real throughout the process🤝 Why humility and humanity will get you far🎯 How to listen for when your prospect identifies the target buyerSubscribe wherever you get your podcasts!

Terra Cooke on the Best Sales Experience She's Ever Had!

Hosted by two guys named George on either side of the divide, this is a cybersecurity podcast that tackles the relationship between vendors and their customers. George Kamide is on the security vendor side, and George Al-Koura is a CISO on the customer side. Vendors gotta sell, and companies need tooling to protect their data. Tune in to hear real conversations from opposing sides of the pitch about cybersecurity marketing, sales, and go to market strategies. We go after these topics and bad practices with bare knuckles, then it’s down to brass tacks to look for solutions. Tune in to hear from guests from either side, including CISOs, SMEs, sales leaders, frontline account managers, and more!

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Hosted by two guys named George on either side of the divide, this is a cybersecurity podcast that tackles the relationship between vendors and their customers. George Kamide is on the security vendor side, and George Al-Koura is a CISO on the customer side. Vendors gotta sell, and companies need tooling to protect their data. Tune in to hear real conversations from opposing sides of the pitch about cybersecurity marketing, sales, and go to market strategies. We go after these topics and bad practices with bare knuckles, then it’s down to brass tacks to look for solutions. Tune in to hear from guests from either side, including CISOs, SMEs, sales leaders, frontline account managers, and more!

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Terra Cooke on the Best Sales Experience She's Ever Had!

Terra Cooke on the Best Sales Experience She's Ever Had!

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