Bare Knuckles and Brass Tacks

Terry Chapman on How Selling to vCISOs is Different


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Do you even vCISO? 

Industry veteran (30+ years and counting!), Terry Chapman, steps into the ring to talk out the ways to build trust with vCISOs, to form lasting partnerships. 

👊 ⚡️ Brass Tacks:

  • Solving needs rather than selling features
  • Selling security as a business enabler
  • Speaking the language of risk management 

Also in this episode, George K almost gets George A to tear his hair out with a crazy story about securing MS Teams!

👀 Plus, Bare Knuckles & Brass Tacks will be at RSA this year, will you? Let's meet!

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Bare Knuckles and Brass TacksBy BKBT Productions

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