In this episode, Erin intros solo and talks about the therapeutic power of rage walks as she actively takes one and the importance of honest organizational leadership. Then, Erin and Erica discuss Erica's start into wedding photography, focusing on the client's full experience, and navigating the dynamics of a wedding day.
Erica Leman is an ethical sales strategist and business coach for wedding photographers with heart. (Also see: wife, animal lover, anti-racist feminist, friend.)
She's been a wedding photographer for 12+ years and has navigated the ups and downs of business and life while creating a consistent flow of dream clients who respect her boundaries, pay on time, and are a true JOY to work with. (You can see them here, if you’re nosey 😉)
When she's not photographing and coaching freaking awesome people, you can find her sitting on the couch in her husband's pajama pants, drinking coffee, snuggling all of her pets (she has four - it’s exorbitant, she knows), editing, podcasting, and, generally, creating. She's an enneagram 2 and a manifesting generator, so she thrives when she's creating new things for the benefit of others.
She loves the wedding industry, she loves serving clients, and she loves supporting women. In being a part of this industry as a woman for over a decade, she's realized that the wedding industry targets women in how and what they sell, but the tactics used are gross and patriarchal. She's disgusted by it, and also bored. For an industry that thrives on creativity and newness, the sales strategies still being used sure are boring and outdated. Can’t we get some new stuff up in here?!
She's here to help women succeed in business and make more money because when they do, they change the world (according to the Googles), and she thinks we can all agree that this world needs some changing.
I wholeheartedly believe I am here on this earth to serve and support others . For wedding photography clients, this looks like being a supportive presence and cheerleader on a wedding day. For wedding photographers, this looks like teaching them the tools I've used to succeed in business so that they can replicate that success.
Find Erica at www.ericaleman.co or on instagram at @heyericaleman
If you enjoy this episode please leave a 5 star review!
And if you need any sales/growth support, reach out to [email protected]
More info about working together at erinlindstrom.com
Andddddddd hang out w me on Instagram for behind the scenes and current hot takes!