You ever stop and wonder what your clothes are actually made of—and how they impact your health, your environment, and even your values?
This week, I sat down with Liz Hershfield, Executive Director at Cotton Council International (CCI) and a sustainability powerhouse with two decades of experience in the fashion industry. She broke everything down—from the health benefits of wearing natural fibers (like cotton) to how sustainability isn’t just a trend—it’s her life’s work.
We talked:
👕 Why natural fibers matter for your body + your planet
🌎 How her global career in fashion led her to the front lines of sustainability
👶 Advice for parents raising conscious kids (spoiler: we don’t have kids, but we have thoughts)
🍽️ Why working in the service industry early in your career absolutely counts
And of course, how her role at COTTON USA™ is shaping the future of sustainable fashion—from U.S. cotton farms to global runways.
Liz is proof that having a non-linear, mission-driven career isn’t just possible—it’s powerful.
📌 Guest Bio:
Liz Hershfield is the Executive Director of Cotton Council International (CCI), where she leads global efforts to promote U.S. cotton and sustainable practices in the textile industry. She’s worked with brands like Madewell, Bonobos, and Old Navy, and founded the ESG consultancy Green-ish. She's also the recipient of the Textile Exchange Ryan Young Climate+ Award and The Lead’s Direct 60 Award.
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I bring insights from my experience in sports, education, and corporate leadership to deliver candid advice, humor, and real talk that empowers future changemakers. Through engaging stories and guest conversations, I tackle mentorship, personal growth, and innovation, making leadership bold, relatable, and actionable.