For some, it's not about seeking attention but avoiding it... ASICS's Abha Gallewalle reveals why brands should also avoid Will Smith's slap, how she avoided NSYNC's JC Chasez and why she had to celebrate Olympic winners with subtlety. Send in suggestions for our next guest's 'Re-Sell Me a Pen' challenge on LinkedIn, Twitter @PMarketingW, Facebook or Instagram @performancemarketingworld.<hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

For some, it's not about seeking attention but avoiding it... ASICS's Abha Gallewalle reveals why brands should also avoid Will Smith's slap, how she avoided NSYNC's JC Chasez and why she had to celebrate Olympic winners with subtlety. Send in suggestions for our next guest's 'Re-Sell Me a Pen' challenge on LinkedIn, Twitter @PMarketingW, Facebook or Instagram @performancemarketingworld. Hosted on Acast. See acast.com/privacy for more information.

For some, it's not about seeking attention but avoiding it... ASICS's Abha Gallewalle reveals why brands should also avoid Will Smith's slap, how she avoided NSYNC's JC Chasez and why she had to celebrate Olympic winners with subtlety. Send in suggestions for our next guest's 'Re-Sell Me a Pen' challenge on LinkedIn, Twitter @PMarketingW, Facebook or Instagram @performancemarketingworld. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

THAT Will Smith Oscars moment

The podcast that gets beneath the surface of the biggest issues in performance marketing – from TikTok and ChatGPT, to the metaverse and PPC. From the Haymarket editorial team behind the daily publication <a href="https://www.performancemarketingworld.com/" rel="noopener noreferrer" target="_blank">Performance Marketing World (PMW)</a> and its annual PMW Unlocked event, this podcast combines expert advice with community contributions to help practitioners and managers alike get the most out of the latest techniques and technology in this fast moving industry.&nbsp; In each episode, the PMW editorial team interviews top marketers from brands, agencies, trade bodies and platforms to reveal their secrets to success, what good looks like and how to get it right. We discuss what they think is overrated and underrated in the industry, they give us their best practice and attempt the renowned PMW Re-sell Me A Pen challenge. This podcast gives you all the insights, expertise and world-class speakers from the Unlocked event, but available in your pocket all year round, keeping you up to date with the latest and greatest in performance marketing. Listeners can interact with the podcast guests via the bespoke LinkedIn community, PMW Unlocked, where they can send questions, take part in polls and get exclusive insights from previous and future speakers at the Unlocked event.&nbsp; This is performance marketing, unlocked. <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

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The podcast that gets beneath the surface of the biggest issues in performance marketing – from TikTok and ChatGPT, to the metaverse and PPC. From the Haymarket editorial team behind the daily publication Performance Marketing World (PMW) and its annual PMW Unlocked event, this podcast combines expert advice with community contributions to help practitioners and managers alike get the most out of the latest techniques and technology in this fast moving industry.  In each episode, the PMW editorial team interviews top marketers from brands, agencies, trade bodies and platforms to reveal their secrets to success, what good looks like and how to get it right. We discuss what they think is overrated and underrated in the industry, they give us their best practice and attempt the renowned PMW Re-sell Me A Pen challenge. This podcast gives you all the insights, expertise and world-class speakers from the Unlocked event, but available in your pocket all year round, keeping you up to date with the latest and greatest in performance marketing. Listeners can interact with the podcast guests via the bespoke LinkedIn community, PMW Unlocked, where they can send questions, take part in polls and get exclusive insights from previous and future speakers at the Unlocked event.  This is performance marketing, unlocked. Hosted on Acast. See acast.com/privacy for more information.

The podcast that gets beneath the surface of the biggest issues in performance marketing – from TikTok and ChatGPT, to the metaverse and PPC. From the Haymarket editorial team behind the daily publication <a href="https://www.performancemarketingworld.com/" rel="noopener noreferrer">Performance Marketing World (PMW)</a> and its annual PMW Unlocked event, this podcast combines expert advice with community contributions to help practitioners and managers alike get the most out of the latest techniques and technology in this fast moving industry.&nbsp; In each episode, the PMW editorial team interviews top marketers from brands, agencies, trade bodies and platforms to reveal their secrets to success, what good looks like and how to get it right. We discuss what they think is overrated and underrated in the industry, they give us their best practice and attempt the renowned PMW Re-sell Me A Pen challenge. This podcast gives you all the insights, expertise and world-class speakers from the Unlocked event, but available in your pocket all year round, keeping you up to date with the latest and greatest in performance marketing. Listeners can interact with the podcast guests via the bespoke LinkedIn community, PMW Unlocked, where they can send questions, take part in polls and get exclusive insights from previous and future speakers at the Unlocked event.&nbsp; This is performance marketing, unlocked. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

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THAT Will Smith Oscars moment

THAT Will Smith Oscars moment