In this episode, Sterling and Harrison sit down with commercial farm and ranch appraiser, broker, and property tax consultant, Sterling Fryar. From growing up in agriculture to navigating the real estate market, Sterling shares his journey, biggest wins, and hard-earned lessons in the industry.
The guys dive into: The reality of buying, selling, and investing in real estate, How economic shifts and interest rates impact the market, The importance of education, competition, and resilience in business, and Why spending time “in the barrel” is key to long-term success.
Whether you’re an entrepreneur, a real estate enthusiast, or just enjoy a good conversation about business and life, this episode is packed with insight, humor, and practical advice.