"Either that's the best thing we've ever done, or it's like the dumbest thing."

Valery Lorenz started Monte Sol three months before she sat down with Deniz — and she still says that out loud. The doubt, the factories, and why founders have to be a little delusional.

Real stories. Real people. Everything in between.

CHAPTERS

00:00 Intro

00:38 Swiss finance, Dubai, and a brand that's three months old

01:50 "Either the best thing we've ever done, or the dumbest"

03:16 Mike's idea out of nowhere, and the gap on the court

06:24 From venture capitalist to chief designer

08:29 The name, and what "old money" really means

11:45 Selling a feeling, not a t-shirt

16:41 Fabrics, tech packs, and fifteen factories in China

20:39 The hardest part, and what sport taught her about losing millions

28:24 What Monte Sol should feel like to wear

32:44 Social media, attention spans, and Lamborghini

38:38 "You have to be delusional"

GUEST — Valery Lorenz, founder of Monte Sol

Instagram: https://instagram.com/valery_annina

LinkedIn: https://linkedin.com/in/valery-lorenz-858954b7

Monte Sol: https://montesol-official.com

That's How It Goes with Deniz — honest conversations about the real stories behind

people and their businesses. Not what they achieved, but how they got there.

New conversations every two weeks. Subscribe so you don't miss one.

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#ThatsHowItGoes #MonteSol #Padel

Episode 3 is here after a long wait ! Let's dive into real stories, how music shapes our emotions, memories and everyday lives. From songs that heal to the beats that define our best memories. This conversation blends passion, nostalgia and real life that remind us why music is the heart beat of life.

Tune in, feel the vibe and let's talk about the soundtrack of our stories.

Don't forget to like, comment and subscribe for more !

Welcome back to That’s How It Goes, where we dive into the intricate dynamics of modern relationships and digital marketing. In Episode 2, we have special guests who are making waves in the world of online dating and digital marketing. Join us as we chat with Jimmy, the founder of Sparkk and Nick - founder of Earl Global, digital marketing guru in the tech space.

Get to Know - Welcome to the very first episode of our podcast, where things are raw, real, and totally unplanned. This pilot episode is more of a spontaneous conversation than a polished production, but hey, every journey has to start somewhere, right?

We’re figuring it out as we go, so join us as we stumble, laugh, and maybe even make a little sense along the way. If you’re into genuine beginnings and the sound of potential being born, you’re in the right place.