🎙️ The Staffing Playbook Podcast

Ep. 52 | The 1-Page Marketing Plan Your Marketing Director Needs

📅 Sept. 5th, 2025 | ⏰ 1:00 PM MDT

Joining us for this episode:

⭐ Matt Frisbie – Marketing leader & facilitator of 1-Page Marketing Plan workshops

⭐ Marc Webb – Marketing strategist with hands-on experience applying the framework

What we cover:

✅ The Origin Story – Why this framework has struck a chord with business leaders across industries

✅ The Big Idea – Why one page beats a binder full of theory

✅ The Framework – Breaking down the before, during, and after stages of the customer journey

✅ Common Missteps – Where most companies fail when building a marketing plan

✅ Execution vs. Theory – What makes this plan actually usable in the real world

✅ Workshop Insights – The alignment, “aha” moments, and breakthroughs that come from putting this into practice

✅ YES Case Study – Our own experience at Your Employment Solutions rolling out the 1-page plan

🎯 If you’ve ever felt overwhelmed by complex marketing plans or struggled to align sales and marketing on a single vision, this episode is a must-listen.

👉 Tune in, take notes, and see why sometimes less really is more.

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