In this episode I talk about some of the external factors affecting Slow & Steady and small businesses at large in 2025: the current economic uncertainty; increasing skepticism of online businesses and the "trust recession," and a constantly shifting media landscape.

Resources mentioned in this episode:

Episode 7: What does Amelia Hruby think I should do?

Episode #13: The Science & Soft Underbelly of Visibility with N. Chloé Nwangwu

Your Attention is Sacred book launch waitlist

References:

• https://www-2.rotman.utoronto.ca/insightshub/economics-trade-policy/preparing-recession 
• https://globalnews.ca/news/11355608/canada-gdp-june-2025/ 
• https://www.ctvnews.ca/canada/article/canada-in-recession-territory-as-trumps-tariffs-deal-blow-to-canadas-gdp-economists/ 
• https://coachingfederation.org/resource/global-coaching-study-executive-summary-2023/ 

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