The 37 | A Podcast for Marketing and Media People

One hour of scrolling brought 120 pitches promising free clients, AI agencies that replace your team, and blind funding offers. We're not buying it. 

Influencers on LinkedIn and TikTok are bragging about firing their agencies and marketing teams for AI agents that work for free. Chris and Jayde ask where the proof is, why automation keeps mistaking a few stray clicks for a 300% lift, and who trains the next generation if junior and middle-management roles disappear. 

In this episode: 

00:00 Intro 

00:24 Omnicom-IPG layoffs and the Pepsi loss 

01:24 ChatGPT cites Reddit less. Where are AI engines looking now? 

03:07 Another round of brand ad controversies 

04:35 Main topic: Fire your marketing team 

05:52 One hour, 120 pitches: the inbox experiment 

09:05 The "I fired my whole team" posts 

12:03 When automation calls a statistical blip a win 

12:36 Everyone has the same AI tools. What happens to originality? 

14:08 Who trains the juniors? 

15:31 Critical thinking, QA, and where in-platform jobs are headed 

The 37 is a show for media and marketing people where we remove the real from the rhetoric. Hosts Chris Pyne, founder and CEO of Junction 37, and Jayde Levesque, Chief Client Officer, have 50+ years in the business between them. Unlike most, they're still in the weeds doing the work every day. 

Questions or topics you want us to cover? Leave a comment or email [email protected]. Follow the show so you don't miss next week.