The Inner Circle Podcast

The 4 KPIs That Actually Grow Your Business


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Turn up the heat on growth: this episode dives into the four KPIs that actually move revenue—CAC, LTV, conversion rate, and retention—and how to use them together so you’re not just filling the funnel, you’re plugging the leaks. We break down simple math, real examples (loyalty kickbacks, guarantees, bundling), and why price wars are a trap when value, service, and smart offers win.

You’ll learn how to lower CAC without burning ad spend, boost LTV with sticky add-ons, raise conversion by fixing your offer (not just your traffic), and lock in retention with proactive follow-ups. Bottom line: track the right numbers weekly, act on them fast, and your revenue stops yo-yoing and starts compounding.

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The Inner Circle PodcastBy Optimize Business Systems