Here's an episode description you can use, written to fit standard podcast directory fields (Spotify, Apple, etc.):

Short version (Apple/Spotify, ~150 words):

Movou's own Google Business Profile got 52 impressions in 14 days. Zero calls. Zero direction requests. Zero website clicks. We're a marketing agency that helps service businesses get found on Google for a living, and our own profile was wheezing. So we ran the same five-field audit on ourselves that we run on clients. In this episode, Chris walks you through what we found, the five fields that actually move local rankings (in order, with time budgets), and the 20-minute Monday routine that keeps your profile from quietly decaying. If you set up your GBP two years ago and haven't touched it since, this is the episode that gets your map pack rank back. Plus: a free five-field audit available at local3.io/free-seo-assessment.