Identifying aspirational values helps you visualize and lever up to your next level; your future state of greatness.

Getting clear about what values are at stake opens up a new world of responses, possibilities, and requests to others (and yourself) to make a challenging situation go much better next time.

Use your values to set a powerful internal compass that pulls you forward to your desired future and to make conscious choices that activate that future.

Creating statements of what you value more (and less) helps you make aligned decisions and hold tensions in complex situations rather than deciding unconsciously.

Use your values to create core stability and hold on to what is essential to you, especially when things seem uncertain or are falling away. Bonus: creating core stability with your values also helps determine how likely you are to be fulfilled at work.