The 7 Laws of Scaling with Jim Huffman

Jim is joined by Brian Sloan who has overseen meteoric success of an 8 figure company through developing a unique sex-toy. Brian shares tips and advice about how to grow and develop products in non-traditional markets.

TOPICS DISCUSSED IN TODAY’S EPISODE

•   Getting into a unique product category
•   How to develop manufacturing for unique products
•   Scaling once product is developed: Non-traditional growth
•   How to harness power of the press
•   Becoming a part of the conversation
•   How to choose staff for unique industries

Resources:

• Autoblow
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

Jim and Yonathan break down another Iconic piece of writing as they talk about David Sacks Substack article titled Your Startup is a Movement. They go over the main points and discuss what they agree and disagree with as well as contextualizing some of the ideas for new startup founders.

TOPICS DISCUSSED IN TODAY’S EPISODE

• Marketing a Movement
• 13 Steps defined
• Favorite Quotes
• Attacking the status quo
• Punching Up not Down
• What makes this iconic
• Who should read this

Resources:

• Your Startup is a Movement
• David Sacks
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

Jim is again joined by Yonathan as they continue their experiment of building in public. They update everyone on the progress of the agency, the productized service, and the D2C product as they move towards the insane goal of getting each business to 6 figures.

TOPICS DISCUSSED IN TODAY’S EPISODE

• The importance of setting goals/benchmark
• Updates on Agency
• Updates on EOS
• Business Model for Productized Service
• Pricing models for tiers
• Validating strategies
• Throwing out the book in the first stage of development
• Goals for the $3M Challenge

Resources:

• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

Jim is joined by business coach Corey Wright. Jim and Corey dive deep into the Entrepreneurial Operating System (EOS) and get specific about how to implement this system in your business and what impacts can result from properly implementing EOS.

TOPICS DISCUSSED IN TODAY’S EPISODE

•   What is a business coach
•   What is EOS
•   Where and when is EOS right for implementation
•   How does it impact a business
•   How do values factor into EOS
•   What are the risks 

Resources:

• Corey Wright
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

This week, Jim is joined by Jordan Summers, the director of Growth at Growthhit. Jordan gets into the nitty gritty details of growth marketing strategies for D2C and other businesses. 

TOPICS DISCUSSED IN TODAY’S EPISODE

•   How to attract employees with a lot of options
•   Finding the “sweet spot” of experience and growth  
•  The importance of visual assets in D2C businesses
•  Hacks for getting visual assets without breaking the bank
•  How to position Hero products
•  How to test marketing approaches strategically
•  The importance of focusing on channels that work

Resources:

•  Jim Huffman website
•  Jim's Twitter
•  GrowthHit
•  The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

Jim is joined by Bash Jones, Co-founder of Homeplan to discuss how you can translate acquired life-skills into a successful scalable tech company. Bash shares his amazing story of enduring homelessness while hustling his way to success in both the Music and Tech industries.

TOPICS DISCUSSED IN TODAY’S EPISODE

• Pivoting from a simple idea to full blown startup
• Translating life skills into a tech business
• The power of being prepared for a meeting
• How to take off the blinders to find the big scalable ideas
• Using free tools to bring in new customers
• The power of story in copy

Resources:

• Homeplan
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

Jim is joined by Jordan Allen & Nick McLain of Doorsey, an app that is re-imagining the home buying process. Nick and Jordan share tips on how to enter an established space with a brand new idea and talk about what it takes to succeed.

TOPICS DISCUSSED IN TODAY’S EPISODE

·      Pain points for first time home buyers

·      How to launch a new approach in an established industry

·      Idea validation tips

·      How to create a V1

·      When to fundraise

·      Get investors to follow your journey

·      Components of a good partnership

·      Upcoming trends 

Resources: 

· Doorsey

· Jim Huffman website

· Jim's Twitter

· GrowthHit

· The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

This week Jim goes on the Tropical MBA podcast to chat with host Dan Andrews about the pros and cons of running a successful agency, and how Jim has recently been encouraging and enabling his team to create new products via the internal ‘startup studio incubator’.

TOPICS DISCUSSED IN TODAY’S EPISODE

• Trials and tribulations of agency life
• Tips for startup incubators

Resources:

• Tropical MBA
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

TOPICS DISCUSSED IN TODAY’S EPISODE

·      Updated on the $3m challenge

·      Naming Conventions

·      Frameworks for VC opportunities

·       Tips for entering the VC space

Resources:

• MetaProp VC 
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)

JIm is joined once again by Brian Lockard the Co-founder of Bala shoes. Brian and Jim talk about fundraising strategies, how to research a products for a successful launch, and check in on Bala which had 7 figures in sales in its first 12 days.

TOPICS DISCUSSED IN TODAY’S EPISODE

·      Launching with $1m sales without any ad spend

·      The value of product insight and understanding your customers

·      The challenge with Kickstarter campaigns

·      How to manage growth so it doesn’t become a liability

·      The problem with the “technology” approach in consumer goods

·      Pitch Tips

·      Fundraising Approaches

Resources:

• Bala Shoes
• Brian Lockard: Making $1.5M in 7 Days Launching His Shoe Brand (#26) 
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)