Expanding to the U.S. is every ambitious European founder’s dream—but most burn cash, stall deals, and underestimate the market.

In this episode of Reactor, I sit down with Christina Rebuffet-Broadus, U.S. growth expert and CEO of Transatlantia, to break down the exact strategies European startups need to scale, sell, and thrive in America.

💡 What you’ll learn in this episode:
✅ Why copy-pasting your European strategy to the U.S. is a recipe for failure
✅ The biggest mindset shift European founders must make to land 7-figure deals
✅ How to sell deeptech & climate tech in a market that moves faster than Europe
✅ The CEO agenda test: Are you really prioritizing growth?
✅ Why most U.S. expansions fail—and how to fix yours before it’s too late

🚀 If you’re a tech founder going global, this episode is your cheat code.

🔗 Listen & Subscribe:
📺 Watch on YouTube: https://www.youtube.com/@Reactor-podcast
📩 Read the full breakdown in the newsletter: https://reactortech.substack.com/

💬 Thinking about U.S. expansion? What’s your biggest challenge? Drop it in the comments!

#ReactorPodcast #USExpansion #Deeptech #Startups #Growth #ClimateTech #Sales

Support the show