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Episode Overview:
AI success isnāt about chasing the latest toolsāitās about building durable systems. In this solo episode of Marketing in the Age of AI, Emanuel Rose cuts through the hype to explain how AI agents, automation, and governance frameworks can drive real ROI. Learn how to move from pilots and experiments to AI-first infrastructure that frees teams to focus on high-value, human work.
What Youāll Learn:
Why most AI deployments fail to deliver ROIāand how to fix it
How to shift from AI tools to systems, processes, and outcomes
Where automation fits (and when you donāt even need AI)
How to design strong AI use cases with change management in mind
A practical roadmap for deploying AI agents and autonomous workflows
How to measure success with outcomes, not activity
Episode Highlights:
The āAgentic Pivotā: moving AI from theory to infrastructure
Why hype, poor planning, and weak change management stall AI projects
A 10-step framework for clean, financially productive AI adoption
Governance, data security, and SOPs as the foundation of AI success
How AI agents act as ādigital internsā that scale productivity
Keeping humans focused on trust, relationships, and creativity
Connect and Explore More:
š Connect with the Host ā Emanuel Rose
Website: https://emanuelrose.com/
LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/
Instagram: https://www.instagram.com/emanuelroseauthor/
Facebook: https://www.facebook.com/EmanuelRoseAuthor
YouTube: https://www.youtube.com/@marketingintheageofai-ec6fx
Further Reading or Resources:
š Authentic Marketing in the Age of AI (Book):https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/
š§ Blog Post ā Agentic Pivot & AI Infrastructure:https://emanuelrose.com/agentic-pivot-turning-ai-from-experiments-into-revenue-infrastructure/
š Like this video if youāre building AI for real outcomes
š¬ Comment with your biggest AI implementation challenge
š Subscribe for weekly insights on AI, marketing, and business strategy
#MarketingInTheAgeOfAI #AIinBusiness #AIAgents #AgenticPivot #DigitalTransformation #FutureOfWork #MarTech #BusinessStrategy #AIInfrastructure #Automation #Leadership
View all episodes
By Emanuel RoseEpisode Overview:
AI success isnāt about chasing the latest toolsāitās about building durable systems. In this solo episode of Marketing in the Age of AI, Emanuel Rose cuts through the hype to explain how AI agents, automation, and governance frameworks can drive real ROI. Learn how to move from pilots and experiments to AI-first infrastructure that frees teams to focus on high-value, human work.
What Youāll Learn:
Why most AI deployments fail to deliver ROIāand how to fix it
How to shift from AI tools to systems, processes, and outcomes
Where automation fits (and when you donāt even need AI)
How to design strong AI use cases with change management in mind
A practical roadmap for deploying AI agents and autonomous workflows
How to measure success with outcomes, not activity
Episode Highlights:
The āAgentic Pivotā: moving AI from theory to infrastructure
Why hype, poor planning, and weak change management stall AI projects
A 10-step framework for clean, financially productive AI adoption
Governance, data security, and SOPs as the foundation of AI success
How AI agents act as ādigital internsā that scale productivity
Keeping humans focused on trust, relationships, and creativity
Connect and Explore More:
š Connect with the Host ā Emanuel Rose
Website: https://emanuelrose.com/
LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/
Instagram: https://www.instagram.com/emanuelroseauthor/
Facebook: https://www.facebook.com/EmanuelRoseAuthor
YouTube: https://www.youtube.com/@marketingintheageofai-ec6fx
Further Reading or Resources:
š Authentic Marketing in the Age of AI (Book):https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/
š§ Blog Post ā Agentic Pivot & AI Infrastructure:https://emanuelrose.com/agentic-pivot-turning-ai-from-experiments-into-revenue-infrastructure/
š Like this video if youāre building AI for real outcomes
š¬ Comment with your biggest AI implementation challenge
š Subscribe for weekly insights on AI, marketing, and business strategy
#MarketingInTheAgeOfAI #AIinBusiness #AIAgents #AgenticPivot #DigitalTransformation #FutureOfWork #MarTech #BusinessStrategy #AIInfrastructure #Automation #Leadership