Episode Overview:
In this episode of Marketing in the Age of AI, host Emanuel Rose is joined by Grady Teske—fractional CMO, founder of Rising Tides, and seasoned leader with 240+ tech launches under his belt. Together, they explore how AI is transforming B2B marketing, SaaS scaling, and the emerging “agent economy.”
What You’ll Learn:
How SaaS startups can use AI-driven systems to replace guesswork with growth.
Why founder stories and human connection remain key in the age of automation.
The role of custom GPTs and agentic workflows in modern marketing strategies.
How AI eliminates bias, accelerates experimentation, and speeds up go-to-market timelines.
Why rapid prototyping is a game-changer for founders and marketers.
Featured Guest:
Grady Teske – Fractional CMO & Founder of Rising Tides. With 15+ years in tech marketing, Grady has launched over 240 companies and specializes in building AI-powered growth engines for SaaS startups. He’s currently working on his upcoming book Build Distribution. Connect with Grady on LinkedIn: https://www.linkedin.com/in/grady-teske/
Episode Highlights:
AI as a tool for removing human bias in marketing.
How to structure and repurpose content using AI workflows.
The rise of agentic workflows and the agent economy.
New trends in acquisition, content creation, and decentralized internet platforms.
The balance between automation and maintaining authentic human touchpoints.
Connect & Explore More:
🌐 Emanuel’s Site: https://emanuelrose.com/
📖 Emanuel’s Book: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/
LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/ Instagram: https://www.instagram.com/emanuelroseauthor/ Facebook: https://www.facebook.com/EmanuelRoseAuthor YouTube: https://www.youtube.com/@marketingintheageofai-ec6fx
Guest Connections:
LinkedIn: https://www.linkedin.com/in/grady-teske/
YouTube (Grady Teske): https://www.youtube.com/@GradyTeske
Further Reading or Resources:
Authentic Marketing in the Age of AI by Emanuel Rose: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/
Blog Post: https://emanuelrose.com/harnessing-ai-for-sustainable-growth-in-tech-startups/
Explore more episodes of Marketing in the Age of AI on Emanuel’s site: https://emanuelrose.com/
👍 If you found this episode valuable, don’t forget to like, subscribe, and share with your network. Leave a comment below with your biggest takeaway from Grady’s insights on AI-powered growth!
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