Everyone is racing to automate more work.
But what happens when AI removes context, accountability, and the human experience?
Brooks Saye believes companies are asking the wrong question.
The goal should not be:
“How much can we replace with AI?”
It should be:
“How can AI help people make better decisions and spend more time with the people they serve?”
In this episode of The AI Edge Podcast, Louis Fernandes sits down with Brooks Saye, Partner at Varro Capital, to discuss why so many technology implementations fail, what multifamily operators misunderstand about AI, and why the renter must remain at the center of every operational decision.
Brooks has worked across multifamily operations, PropTech, revenue growth, partnerships, and go-to-market strategy. Today, she helps connect operators, lenders, asset managers, investors, renters, and technology founders through Varro Capital, Varro Technology, and Varro Studio.
Her perspective is clear:
The industry does not necessarily need more technology.
It needs better coordination between the technology that already exists.
Fewer disconnected dashboards.
Better workflows.
Clearer communication.
Less administrative friction.
And products built with both operators and renters in mind.
In this conversation, Brooks and Louis explore:
• Why AI should support decisions instead of replacing human judgment
• How companies confuse adding technology with creating innovation
• Why change management determines whether technology succeeds
• What separates great multifamily operators from average ones
• Where AI creates real value in rental housing
• Why PropTech companies fail despite having good ideas
• How regulation is becoming an operational challenge
• Why renter experience should remain the priority
• How technology can give on-site teams more time to build community
• Why the status quo is every technology company’s biggest competitor
Brooks also shares an important reminder:
Renters are not simply units, revenue, or expected demand.
They are people choosing where to call home.
They care whether maintenance requests are resolved, whether someone responds when something goes wrong, and whether their community actually feels like a community.
Technology should improve those experiences.
It should remove repetitive work so operators can return to service, relationships, and communication.
It should not create another login, another disconnected workflow, or another barrier between the renter and the people responsible for their home.
About Brooks Saye
Brooks Saye is a Partner at Varro Capital, where she focuses on revenue development, partnerships, go-to-market strategy, and connecting multifamily operators with technology and investment opportunities.
Before joining Varro, Brooks worked across multifamily operations and PropTech, helping companies grow while remaining focused on the real needs of on-site teams and renters.
Her philosophy is simple:
AI should help. It should not replace.
Connect With Brooks
LinkedIn:
https://www.linkedin.com/in/brookssaye/
Varro Capital:
https://varrocap.com
Varro Technology:
https://www.varroportal.com