The Jake Woodhouse Podcast

The AI Stack I'm Running From Home With Three Kids and No Team (JWP 122)


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Three months ago, at 4am, my net worth had just halved. Bitcoin had crashed and I'd been heavily exposed. Three kids asleep upstairs, wife asleep. I sat at the laptop and typed one question into ChatGPT: how do I make money?

That rabbit hole became the AI Assessment business I now run, and it became this episode.

This is the actual workflow. The system I copied from my wife. The verification layer that handles AI hallucination. The exact stack producing this podcast — and why I cancelled Buffer this morning. Why the next decade of business building looks nothing like the last one. And the real numbers from real clients: Pete the chartered accountant, $17,400 a month found in a 20-minute call. Mat the landscaper, $1,500 a month sitting in his invoicing alone.

If you run an Australian business and you've known for a while that AI matters but haven't really started — this is for you.

Chapters

00:00 — Welcome

00:33 — 4am, three kids asleep, one question

02:15 — Who this is for

02:35 — Why February changed everything

04:35 — The system I copied from my wife

07:30 — The verification layer (AI hallucinates)

09:45 — The founder journey at 10x speed (vs Entrepreneur First)

12:00 — Rod Bishop: solo founder, no CTO, no VC

13:10 — Why bespoke beats generic

15:30 — Sam's boxing gym

17:30 — The Johnny lighting story

19:00 — The stack (Dale asked)

23:00 — Why organic content first

26:30 — What this means for you (Pete and Mat)

28:30 — Outro

Resources mentioned

  • AI Assessment: jakewoodhouse.io/ai-assessment
  • Tools: Claude, ChatGPT, Perplexity, Riverside, Opus Clip, Higgsfield AI, Gamma
  • Books: Zero to One by Peter Thiel; The Hard Thing About Hard Things by Ben Horowitz
  • Entrepreneur First (talent-first accelerator)
  • Previous episode with Rod Bishop on the Jake Woodhouse Podcast
  • Call to action

    If you run an Australian small business and want clarity on what AI could actually do for you — book an AI Assessment at jakewoodhouse.io/ai-assessment. 20-minute call. Bespoke report in 48 hours. $999 with a guarantee it pays for itself in month one. If it doesn't, full refund.

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    The Jake Woodhouse PodcastBy Jake Woodhouse