The Aligned Business® Podcast with Kelsey Kerslake

The Aligned Business® Podcast with Kelsey Kerslake

By Kelsey KerslakeBusinessEntrepreneurshipEducationSelf-Improvement
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The Aligned Business® Podcast with Kelsey Kerslake episodes

  • Episode 22: Business Coaching 101 with Eryn Goldman
    Could hiring a business coach be the next step in unleveling your business? Eryn Goldman is a business and marketing specialist through her business Eagle + Mouse. She really built her business around relationship building and she has great advice for being really intentional about this when it comes to marketing your business in a non-sleazy way. If you’re thinking about hiring a business coach or are wondering what a business coach can do for you, Eryn provides a lot of clarity on this. And she also talks about the limitations of group programs and when one-to-one support might be the right next step.
    1 hr 36 min
  • Episode 21: Social media, marketing, and working for corporations with Autumn Hachey
    Do you want to live a creative life while working a corporate job? Autumn Hachey does content marketing for Leon’s Furniture and she got to where she is without a degree or much experience. Her story is proof that if you have a big dream, then tenacity, creativity, and hard work will help you get there. She has great advice for turning your corporate job into your dream job and creating compelling content marketing for your business.
    1 hr 16 min
  • Episode 20: Making the transition from service-based business to passive-income with Kelsey Baldwin
    Are you looking to create more passive income in your business? Kelsey Baldwin of Paper + Oats built up her business from a design studio to a product shop and now she sells courses full-time. In this episode we talk about why she decided to start building courses, and how she differentiates herself in the market. She’s also a single mom raising her daughter by herself while doing all of this, so we got into that as well. If you have a family, are looking to start a family, want to learn more time management, or just figure out how to work in a flow that works for your body, this will be a great episode for you as Kelsey offers a lot of tips based on how she’s making it work in her life.
    1 hr 7 min
  • Episode 19: How to run a freelance design business with Jess Levitz
    Are you curious about how other designers run their freelance business? Jess Levitz os one of my mastermind members and a hand letterer extraordinaire! She’s the owner of June Letters Studio and also started the inspiring FreelanceWisdom.com website. We sat down to have an in-depth conversation about her journey working for brands to transitioning into freelancing. Jess shares really valuable insights into preparing for big life changes as a freelancer, creating stability in your freelance business, and getting started with hand lettering.
    1 hr 2 min
  • Episode 18: Anxiety and the creative journey, with Ciara Sames
    Are you a creative entrepreneur who struggles with anxiety? Ciara Sames and I have been blog friends for a really long time. This episode is a little bit different; we recorded the first half live together at Designer Vaca, but then Ciara had some really cool things start happening after that conference. She began making some really big life changes and we wanted to update you on all of that. In the Designer Vaca portion of the episode, we go into a conversation that we had off-camera and thought was really important to share - even though it makes me nervous. We both share about our experiences with anxiety and what we’ve done to help ourselves feel better. And then in the second half, we really go into the changes that Ciara is going through since Designer Vaca and how these conferences can really change your perspective and your life.
    1 hr 29 min
  • Episode 17: How to incorporate personal development into your days with Brad Mulvey
    Do you want to incorporate personal development into your daily life? Brad is another local Cleveland podcaster and we met recently at a networking event that I mentioned in a previous episode. We sat down to talk about his journey with personal development, how he started his podcast, and the intentional choices he’s making around how he wants to live his life. Brad has a sales background, so if you’re somebody who, like me is creative and knows that you need to up your sales game, he has some awesome tips for you.
    1 hr 14 min
  • Episode 16: Finding the Courage to Forge Your Own Path with Meg Sheeley
    Forging your own path will make you happier than listening to what anyone else thinks you should be doing. That’s a major takeaway from my interview with Meg Sheeley, the founder of Summerfield Delight and SquareSpace Design Guild. Meg and I have had similar journeys in our careers, even attending the same design school although she studied online and I was in the in-person program. She shares so many powerful insights for staying true to your own path and designing a career that makes you happy. I’m so excited to share it with you!
    1 hr 40 min
  • Episode 15: Becoming a virtual assistant with Sarah Starrs
    Is it time to start delegating more in your business? Today’s episode is an interview with my virtual assistant, Sarah Starrs. She has an interesting journey that led her to reevaluating her priorities and values, which ultimately led to her setting up her business. We talk in-depth about our experiences of burn out, the impact it had on our lives, and the importance of doing less - and some practical ways you can make that a reality. If you’re looking to grow your business, learning to delegate is so important. Whether you’re interested in hiring a virtual assistant or want to become on yourself, Sarah has really valuable advice to share with you.
    1 hr 28 min
  • Episode 14: Owning your expertise with Jordan Brantley of The Business Bar
    Do you want to solidify your brand or grow your personal brand? Jordan Brantley is the owner and founder of The Business Bar. She's a branding expert and this episode is full of insights about building the brand of your creative business. We talk about why laying strong foundations for your brand is absolutely critical for everything else you do in your business - and that that includes much more than just a logo. We also discuss how we’re both differentiating our personal and professional brands online. This episode is a long one but it’s packed full of useful advice and interesting peeks into her business journey.
    1 hr 51 min
  • Episode 13: Growing a team for your business, with Jamie Starcevich of Spruce Road
    Are you ready to start growing a team for your business? I’ve always felt a real kindred connection with today’s guest, Jamie Starcevich of Spruce Road. Although she doesn’t offer web design anymore, we have somewhat similar design businesses. We talk about so many things and she shares her insights into managing teams, working from home, moving around while she grows her business, and the transition from working in-house design studio jobs to starting her own business. I also found out in this interview that Jamie is pregnant so she was able to talk about running her business while getting ready to be a mom.
    1 hr 30 min

About The Aligned Business® Podcast with Kelsey Kerslake

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For the established entrepreneur who's built something real — and knows the next chapter requires becoming someone new.

Welcome to The Aligned Business® Podcast with Kelsey Kerslake —…