What is a personal brand? How can you promote yourself to become an expert in your niche and get the job you want? Dan Schawbel answers all these questions in this interview.

Full show notes

Things mentioned in this episode:

Student Branding Blog

The Promote Yourself Podcast - Dan's new podcast (subscribe on iTunes)

Promote Yourself - Dan's 2nd book, coming September 2013

Finish Up Weekend - (the reason I'm heading to Austin)

Follow Dan on Twitter

Want more cool stuff? You can find all sorts of great tools at my Resources page.

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