Cultural Digest:

This week, we globe-hop through the most unserious corners of the internet so you don't have to:
🇺🇸 In the US: Ben Platt’s Diet Pepsi cover is… kinda divine? And Taylor Swift has announced an album pre pre-sale because apparently we’ll buy anything as long as it comes with a pastel Instagram post.
🇯🇵 In Japan: number_i dropped a new track that we’re not allowed to say is bad or else hardcore fans will target us (but it is), and everyone's favorite meme these days: 2.5-dimensional musical clips.
🇨🇳 From China: the EDM rock-paper-scissors trend has us hypnotized and confused — like, what are the rules???

Main Topic:

Soft launch vs. hard launch: the chaotic spectrum of modern love. We expose the subtle ways we’ve both soft-launched guys (yes, the "not-so-subtly showing a guy's hand" pic), unpack the weird energy of men who refuse to post their girlfriends (you’re not a high-profile figure, just post babe), and debate if being posted online actually means anything anymore.