We Are Sales Podcast

The Art & Science of Champion Building


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In 1 month and a half it's time for the We Are Sales conference 2024, and two weeks ago we had a great session during our roadshow in Amsterdam.As a speaker we had Frederik Maris, head of EMEA at Zoom as one of our speakers.

In his keynote he talks about:
- The importance of MEDDICC and how to apply it

- The framework he uses to identify, build and test champions

- How to spot the difference between a coach & a champion
We hope you enjoy this episode of the podcast & that we'll see you at the We Are Sales conference 2024 on May 16th.

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We Are Sales PodcastBy We Are Sales