Welcome back! Thanks for staying subscribed to the feed as we took some time off for Thanksgiving. 

On today’s episode, we speak with T.J. Peele, former director of university recreation at the University of West Georgia, and current director of business development for college and university Health Fitness Corp. T.J. talks about his experience in rec, trends on campus and how his current work helps recreation departments thrive. 

Links:

Health Fitness website

In this episode of The Athletic Business Podcast, we talk to Kuba Krzyzostaniak and Jason Klein of Forward Madison FC — the USL League One soccer team — about their successes using social media to launch a new brand. 

We talk about some of their most successful campaigns, building a brand from the grassroots and best practices for engaging on social media, regardless of your industry. 

Our great thanks to Kuba and Jason for joining us on this episode.

Be sure to rate/review/subscribe to The Athletic Business Podcast on your platform of choice!

Links:

Forward Madison FC Facebook

Forward Madison FC Twitter 

Forward Madison FC Instagram

In this episode, Andy talks with Dr. Karissa Niehoff, executive director of the National Federation of State High School Associations (NFHS) about the state of high school athletics. 

Topics include reserving Friday nights for high school football, participation numbers for high school sports, sportsmanship and officiating, the NFHS Network and more. 

Links: 

-National Federation of State High School Associations

-The Parent Seat

-Participation Statistics

With the annual AB Show right around the corner, Andy and Jason welcome Athletic Business marketing director Kate Rampone to the studio to talk about what to expect from this year's event.

If you're joining us in Orlando next month, or just curious to hear more about the event, give this one a listen. 

You can learn more about AB Show at www.abshow.com

In this episode of The Athletic Business Podcast, Andy and Jason discuss the fallout from California’s new law to allow student-athletes to earn money from their name, image and likeness, sometimes called the Fair Pay to Play Act.

We discuss similar laws being proposed around the country, unintended consequences and legal arguments taking shape on either side of the issue. 

Be sure to check out athleticbusiness.com for continuing coverage of this and other NCAA issues. 

You can subscribe to the show on Apple Podcasts, Google Play, Stitcher and follow along on SoundCloud. 

Thanks for listening!

In the third episode of The Athletic Business Podcast, Andy and Jason take a look at a group helping people deal with substance abuse and addiction through fitness and community. 

This episode features an interview with Andrew Brough, a chapter manager with The Phoenix, a free sober active community to individuals who have suffered from a substance use disorder and to those who choose a sober life. It’s an interesting look at how fitness can help improve people’s lives in unexpected ways. 

Links: The Phoenix

About The Phoenix

National Survey on Drug Use and Health

You can subscribe to the show on Apple Podcasts, Google Play, Stitcher and follow along on SoundCloud. 

Thanks for listening!

In the second episode of The Athletic Business Podcast, Jason and Andy discuss the 2019 CrossFit Games, which were held earlier this month in our home town of Madison, Wis.

This episode features a discussion with Kevin Ogar, owner of CrossFit Watchtower and co-founder of The Reveille Project. Kevin shares his story of how the CrossFit community helped him overcome a life-changing injury, and how he’s bringing a new perspective to adaptive fitness training. 

Links: CrossFit Games

CrossFit Adaptive Training Guide

The Reveille Project

CrossFit Watchtower

In the inaugural episode of The Athletic Business Podcast, we speak to Dr. Douglas Casa of the Korey Stringer Institute and the University of Connecticut Department of Kinesiology about the dangers of exertional heat stroke and strategies for preventing and treating it in student-athletes.

This episode is sponsored by DTN. 

Links: Korey Stringer Institute

Heat stroke prevention tips

Reducing Heat Illness in College and High School Sports 

NATA position statement on exertional heat illness

Be sure to subscribe to the show so you never miss an episode. 

The Athletic Business Podcast features perspectives from experts in the athletics, fitness and recreation industries on topics that matter to you. In our first episode, online managing editor Jason Scott talks with Dr. Douglas Casa about the dangers of heat-related illness in student-athletes and how to you can prevent a tragic accident by having the right protocols in place the necessary equipment on hand.