These days everything is vying for your attention and the attention of those around you. Marketers are paying big bucks to try and capture your interest. We are developing an attention gap. This gap is the space between the attention that is required to reach the goal and the attention that you are currently putting into the achievement of that goal. How should we respond to all of these distractions? Join us as we talk with Wes Woodhouse about how to close the attention gap.

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