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The Authentic Edge: Thriving in Business with AI — with Wes Towers
In this insightful episode of AIBiz, host Avik Chakraborty sits down with Wes Towers, founder of Uplift 360, to explore how entrepreneurs and business owners can use AI without losing authenticity. Wes shares his 20+ years of experience in digital marketing and web design, breaking down what it really means to thrive in today’s AI-driven business world.
From business valuations to human touchpoints, this episode dives deep into the balance between automation and connection, showing how AI can amplify your message, not replace your humanity. If you’ve ever wondered how to stay relevant in a changing marketplace without becoming robotic, this is your guide to creating genuine, scalable, and sustainable business growth powered by both people and technology.
About the Guest:
Wes Towers is the founder of Uplift 360, a leading digital growth agency helping construction and trade companies scale through smarter websites, SEO, and practical AI integration. Based in Australia, Wes has spent over two decades helping businesses grow authentically online. His work bridges technology and storytelling, empowering business owners to simplify their message, connect with audiences, and use AI responsibly for real-world results.
Key Takeaways :
AI should amplify your authenticity, not replace it — your human edge is still your greatest business asset.
Clarity and simplicity scale faster than complexity; a clear, authentic message always wins.
Businesses that thrive with AI focus on mindset and adaptability, not just new tools.
Construction and trade companies can stay competitive by setting brand values first, then allowing tech-savvy teams to execute.
Authenticity scales better than perfection — people connect more with real, unpolished content.
Every company should be preparing for a future where not using AI becomes a liability, but the key is to use it ethically and strategically.
Strong SEO and brand authority remain essential; the same strategies that rank you on Google now help you show up in AI search results.
Don’t let AI be the master of your message — you lead the story, and AI helps you tell it better.
How to Connect with the Guest:
Website: https://uplift360.com.au
LinkedIn: Wes Towers
Facebook & other platforms: Refer to his website for direct links.
Want to be a guest on Healthy Mind, Healthy Life?
DM on PM - Send me a message on PodMatch
DM Me Here:https://www.podmatch.com/hostdetailpreview/avik
Disclaimer:
This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer.
About Healthy Mind By Avik™️
Healthy Mind By Avik™️ is a global platform redefining mental health as a necessity, not a luxury. Born during the pandemic, it’s become a sanctuary for healing, growth, and mindful living. Hosted by Avik Chakraborty—storyteller, survivor, and wellness advocate—this channel shares powerful podcasts and soul-nurturing conversations on:
Mental Health & Emotional Well-being
Mindfulness & Spiritual Growth
Holistic Healing & Conscious Living
Trauma Recovery & Self-Empowerment
With over 4,400+ episodes and 168.4K+ global listeners, we’re uniting voices to build a world where every story matters.
👉 Subscribe and join the movement.
Contact:
💼 Brand: Healthy Mind By Avik™️
📧 Email: [email protected] | [email protected]
🌐 Website: www.healthymindbyavik.com
📍 Based in: India & USA
🎙️ Open to collaborations, guest appearances, coaching, and partnerships.
CHECK PODCAST SHOWS & BE A GUEST
🎧 Listen: https://www.podbean.com/podcast-network/healthymindbyavik
🤝 Be a guest: https://www.healthymindbyavik.com/beaguest
🤝 Testimonials: https://www.healthymindbyavik.com/testimonials
🤝 Join our community: https://nas.io/healthymind
🤝 Newsletter: https://healthymindbyavik.substack.com/
#HealthyMindByAvik #AIBiz #ArtificialIntelligence #AuthenticityInBusiness #Entrepreneurship #AIandHumanity #DigitalStrategy #SEO #BusinessGrowth #Leadership #MindfulEntrepreneurship #PodcastForEntrepreneurs #BusinessPodcast #TechPodcast #AIMarketing #SustainableGrowth #EthicalAI #HealthyMindHealthyLife #AvikChakraborty #WesTowers
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By Avik ChakrabortyIn this insightful episode of AIBiz, host Avik Chakraborty sits down with Wes Towers, founder of Uplift 360, to explore how entrepreneurs and business owners can use AI without losing authenticity. Wes shares his 20+ years of experience in digital marketing and web design, breaking down what it really means to thrive in today’s AI-driven business world.
From business valuations to human touchpoints, this episode dives deep into the balance between automation and connection, showing how AI can amplify your message, not replace your humanity. If you’ve ever wondered how to stay relevant in a changing marketplace without becoming robotic, this is your guide to creating genuine, scalable, and sustainable business growth powered by both people and technology.
About the Guest:
Wes Towers is the founder of Uplift 360, a leading digital growth agency helping construction and trade companies scale through smarter websites, SEO, and practical AI integration. Based in Australia, Wes has spent over two decades helping businesses grow authentically online. His work bridges technology and storytelling, empowering business owners to simplify their message, connect with audiences, and use AI responsibly for real-world results.
Key Takeaways :
AI should amplify your authenticity, not replace it — your human edge is still your greatest business asset.
Clarity and simplicity scale faster than complexity; a clear, authentic message always wins.
Businesses that thrive with AI focus on mindset and adaptability, not just new tools.
Construction and trade companies can stay competitive by setting brand values first, then allowing tech-savvy teams to execute.
Authenticity scales better than perfection — people connect more with real, unpolished content.
Every company should be preparing for a future where not using AI becomes a liability, but the key is to use it ethically and strategically.
Strong SEO and brand authority remain essential; the same strategies that rank you on Google now help you show up in AI search results.
Don’t let AI be the master of your message — you lead the story, and AI helps you tell it better.
How to Connect with the Guest:
Website: https://uplift360.com.au
LinkedIn: Wes Towers
Facebook & other platforms: Refer to his website for direct links.
Want to be a guest on Healthy Mind, Healthy Life?
DM on PM - Send me a message on PodMatch
DM Me Here:https://www.podmatch.com/hostdetailpreview/avik
Disclaimer:
This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer.
About Healthy Mind By Avik™️
Healthy Mind By Avik™️ is a global platform redefining mental health as a necessity, not a luxury. Born during the pandemic, it’s become a sanctuary for healing, growth, and mindful living. Hosted by Avik Chakraborty—storyteller, survivor, and wellness advocate—this channel shares powerful podcasts and soul-nurturing conversations on:
Mental Health & Emotional Well-being
Mindfulness & Spiritual Growth
Holistic Healing & Conscious Living
Trauma Recovery & Self-Empowerment
With over 4,400+ episodes and 168.4K+ global listeners, we’re uniting voices to build a world where every story matters.
👉 Subscribe and join the movement.
Contact:
💼 Brand: Healthy Mind By Avik™️
📧 Email: [email protected] | [email protected]
🌐 Website: www.healthymindbyavik.com
📍 Based in: India & USA
🎙️ Open to collaborations, guest appearances, coaching, and partnerships.
CHECK PODCAST SHOWS & BE A GUEST
🎧 Listen: https://www.podbean.com/podcast-network/healthymindbyavik
🤝 Be a guest: https://www.healthymindbyavik.com/beaguest
🤝 Testimonials: https://www.healthymindbyavik.com/testimonials
🤝 Join our community: https://nas.io/healthymind
🤝 Newsletter: https://healthymindbyavik.substack.com/
#HealthyMindByAvik #AIBiz #ArtificialIntelligence #AuthenticityInBusiness #Entrepreneurship #AIandHumanity #DigitalStrategy #SEO #BusinessGrowth #Leadership #MindfulEntrepreneurship #PodcastForEntrepreneurs #BusinessPodcast #TechPodcast #AIMarketing #SustainableGrowth #EthicalAI #HealthyMindHealthyLife #AvikChakraborty #WesTowers