The Authority Builder Podcast

The Authority Builder Podcast

By Steve GordonBusinessMarketing
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The Authority Builder Podcast episodes

  • Powerful Questions to Plan Your New Year

    It’s time to get clear on your vision for 2023…

     

    Everyone wants to make the new year better than the last…

     

    But if you don’t ask yourself the right questions, it’s easy to get stuck where you were before.

     

    In this episode, I share the powerful questions I use to plan my year. 

     

    These questions help you visualize what you want—and what you need to do to get it.

     

    With this simple planning process, you can enter the new year with a path to your ideal future.

    14 min
  • Dave Fink | An Old-School Marketing Technique (That Still Works)

    The best kept marketing secret is hiding where you least expect it…

     

    In your mailbox.

     

    Direct mail marketing is still the best offline channel to convert clients…

     

    It’s an old-school marketing technique, but with new technology, we can give it a decidedly modern twist…

     

    In this episode, Dave Fink, founder and CEO of Postie, shares how his company has reinvented direct mail marketing for our current digital world—and how you can get started attracting clients with this targeted strategy.

    33 min
  • Mostafa Hosseini | The #1 Money Leak in Your Business

    Have you ever felt like money is leaking out of your business?

     

    You’re pursuing lead-gen in a few directions, but the revenue doesn’t come…

     

    I’ll go out on a limb and say…you have a follow-up problem.

     

    So many business owners skip the simple step of following up with leads…

     

    They’re losing so much money and they don’t even know it…

     

    Mostafa Hosseini is on the podcast today to show you how to make follow-up part of your strategy—without having to make those phone calls you dread. 

     

    He’ll also share:

    • The top 3 places businesses lose money
    • The best time to ask for a referral
    • Why phone calls don’t “bother” clients
    • And even more…
    32 min
  • Laura Posey | How to Plan to Win in 2023

    What if you could plan your entire year on one sheet of paper…

     

    As we prepare for 2023, it’s easy to get lost in the countless planning methods out there.

     

    But in this episode, we’re going to discuss a tool that actually gets results—and it couldn’t be simpler.

     

    It even has a roadmap that tells you exactly what projects you need to do at each stage of your business…

     

    Laura Posey, the Simple Planning Strategist, is here to break down her Simple Strategic Plan, which has been used by over 3000 companies to plan incredible years of growth.

     

    Laura will share the best way to plan a year that’s in perfect alignment with your goals…


    PLUS…how to stick to your plan beyond January.

    40 min
  • Paul Ace | A Customer Service Approach to High-Ticket Sales

    If you’re a high-ticket course creator, it can be hard to hit the 7 figure mark…

     

    You want to scale, but you’re not sure what’s in your way…

     

    What if you could have a personalized conversation with every customer?

     

    You could stop guessing what stops people from buying…

     

    (And even change their minds before they leave your funnel)...

     

    But how can you give every potential buyer the 1-on-1 attention needed to close a sale?

     

    Paul Ace is here to break down conversational commerce–a technique that combines AI and human customer service to give each customer an individualized sales experience.

     

    Paul will show you how to use human psychology to win more high-ticket sales and rapidly scale your business.

    41 min
  • What I’ve Learned After 300 Episodes

    Today we’re celebrating an important milestone—it’s the 300th episode of the podcast!


    🎉🎉🎉

     

    When I started the podcast 5 years ago, I committed to it for a decade.

     

    Now, we’re halfway through that decade. 

     

    I thought it would be a great time to zoom out and reflect on the most important lessons I’ve learned.

     

    In this episode, I’m going to share my top insights from 12 years of running the business and 5 years of hosting the podcast.


    So, tune in and you’ll get my #1 insight for…


    • Growth
    • Sales
    • Economics of your business
    • Marketing
    • Team

     

    It might just be the best 20-minutes you invest this month.

    17 min
  • Kim Butler | Creating Perpetual Wealth

    What if I told you it was possible to create perpetual wealth for yourself and your family?

     

    Many people are never taught about the product that makes this possible…

     

    Some financial planners (unless they’re top-tier) won’t even share this with you…

     

    But my guest Kim Butler has seen countless families build sustainable wealth using a specific strategy known by the wealthy, and accessible to everyone.

     

    She believes that any family can do it with the right education and strategies.

     

    Kim is here to break down what you need to know about building perpetual wealth and share how you can leave your family a meaningful legacy that aligns with your purpose and values.

    30 min
  • Max Traylor | Habits for Maximum Creativity (& Higher Revenue)

    A new study of consultants has discovered proven ways to avoid burnout and maximize creative energy for consultants and professionals…


    And these behaviors correlate to higher revenue, too…


    The key finding is that you’re more successful when you build your business around your personal life…


    But what does that really look like?


    And how can you stop sacrificing your life for work—without feeling like you’re hurting your business?


    Max Traylor is here to break down the Psychology of Consultants study and reveal the mindset changes that have a tangible impact on your business.


    He’ll also cover:

    • The 4 consultant personality types (& how to find yours)
    • How to tailor your work habits to your personality
    • Reversing the sacrifice mindset
    • Why taking on bad clients is never a good idea
    • And more…
    39 min
  • Stu Heinecke | Want to Scale Exponentially? Grow Like a Weed

    Want exponential, hardcore business growth?


    You need to grow your business like a weed…


    Weeds scale faster than any business…


    They’re everywhere—and it’s hard to get rid of them…


    Imagine what would happen if your business grew like that…


    Stu Heinecke is here to share 8 strategies for unstoppable growth from his new book How to Grow Your Business Like a Weed.


    (I have a feeling this book will be a classic…)


    Stu will also break down his first book How to Get a Meeting With Anyone.


    He’ll show you how to leverage your unique skills to get through any door—and scale your business through contact marketing.


    40 min
  • Mitchell Russo | Accelerate Progress by Getting Clear on Your Purpose

    In just 25 minutes, you can find your true purpose…

     

    When you know your purpose, you can align it with your mission…

     

    And accelerate progress in your business and personal life.

     

    Mitch Russo is here to give a demo of a 25-minute exercise from his new book Coach Elevation.

     

    This exercise can help you find your purpose, but it can also be a powerful tool to help your clients connect their business to who they are.

     

    Mitch also shares his wisdom on accountability and goal tracking—and why he created ClientFol.io, his software for coaches.

    34 min

About The Authority Builder Podcast

From the publisher's feed

The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want.

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