In this episode we talk all things Facebook: is it still relevant?; the data breach; Facebook’s bias; other platforms and why they’re working; the history of social media and the future of social media.

In this episode we talk some crap about Sports People as Role Models as the recent Australian Cricket cheating scandal has been a hit topic in the past few weeks. The second topic hopefully complimenting the first: Marketing to Kids. We discuss places this is banned or highly regulated, the possibility of plain packaging kids toys and how this landscape has changed as digital continues to grow.

In this episode we chat about education marketing, mainly focused around online providers. As Adam is currently studying online it was interesting to dive into his experience with online study, compared to what providers are saying they offer in their marketing. We then follow that up by chatting about Influencers and Alice’s recent experience using Micro Influencers for a campaign.

We start this episode with an intro Ted Talk – Dan Pallotta: The way we think about charities is dead wrong. This leads us into chatting about Adam's experience working as a consultant for a kids charity as a door to door salesman and what we understand Social Enterprises to be and why they are important for our future. Followed by our second topic – Greenwashing. Alice educated Adam on what greenwashing is and some examples of it happening in the recent years. WARNING: Alice was sick when we recorded this so she was more bitchy and monotone than usual. Listen at your own risk.

Disclaimer: Do not start at this episode if this is your first time listening. Don't do it! Or do. We don't make the rules, but you have been warned. It's alright but not great. The show get's exponentially better from episode 2 onwards. Do yourself a favour and come back to this one later.

Anyway, in this episode, we introduce the podcast and what we hope it will be. We then have some chats about the Doritos ‘Ladies’ chip and the recent Suncorp re-brand.