Brand voice is the most important part of your marketing strategy because everything you do from websites to social to video will, if you are successful, reflect the authentic brand voice you set in the very beginning.

Follow along as we discuss how to approach finding your brand voice, and why brands using AI actually gives you an advantage against your competitors.

Introducing The Basic Marketing Handbook! Here, you will get practical advice designed for in-house and freelance marketers that just need to know the fundamental basics without having to deal with all the rest of the confusing stuff.

Hosted by Tim Adkins, former host of Tim Adkins Does Digital, this podcast will focus on the basic fundamentals of marketing, and will cover a wide gamut from websites to social to print and billboards. Basically, it's sound advice for beginners and people who suddenly find themselves responsible for marketing but have no idea where to start or what best practices might apply.

Welcome! Hope you enjoy the show!