Lisa Owusu has a background in law yet she's created an exquisite line of jewelry. I'm excited about this episode because Lisa goes into some detail about how she found people to help her. During our conversation, she posed a really important question, "How do I excite people to want to help me build a brand?" This is something to really consider. I truly believe that having a supportive team is critical to success both in the corporate world and as a small business owner.
As entrepreneurs, sometimes we think that we have to do it all ourselves but this is simply not true. In the corporate world, you're typically part of a team - so, having support is mostly automatic. For the small business owner, especially when you're just starting out, having a team is still really important. However, it takes resources (financial and otherwise) to create this team. Due to the nature of small business, the answer is not as simple as just hiring someone. We have to be both creative and courageous enough to reach out to others. Talking to Lisa really helped me to understand how important it is to build relationships while building a business.
Her business philosophy
- Be courageous; always have courage.
Her advice to aspiring female entrepreneurs….
- Have a passion for the business - something that roots you and grounds you as to why you do what you do.
Links
http://www.charltonandlola.com
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