John Lund is the Founder and Executive Coach of MyB2BCoach, a company that coaches sales teams in small to mid-sized businesses. MyB2BCoach's proven process is built on strategy, training, accountability, and AI sales coaching software. 

John is also the President of Entresmart, a company that specializes in helping small and mid-sized businesses grow their top and bottom line through strategic planning, facilitation, coaching, and empowerment training. He also founded OFFWIRE Inc., which was recognized three times on the Inc. 5000 list of fastest-growing businesses. He successfully exited and sold the company after 19 years to a world-renowned distributor. 

Additionally, John has been heavily involved with the Entrepreneurs’ Organization (EO) for 22 years, holding several leadership positions over his tenure.

In this episode:

You'll likely realize some growing pains at the beginning of your entrepreneurial journey, including the feeling that you're constantly putting out fires. So, what can you do to help you grow and scale your business?

With decades of entrepreneurial experience under his belt, John Lund knows that well-established processes can do wonders for a business. When you document and systemize your business processes and then use automation to improve your efficiency and remove redundancies, it dramatically affects your business' profitability and ability to grow. One of the key business strategies that will propel you towards your business aspirations is implementing and integrating automated processes and procedures, so you don't have to rely on the one unicorn on your team who stores the information in her head.

In this episode of the Systems Simplified podcast, host Adi Klevit joins John Lund, Founder and Executive Coach of MyB2BCoach. John shares his entrepreneurial journey and what he learned along the way. He details the value of well-documented processes and procedures, how he helps businesses increase efficiency and profitability using automation, how systemizing your business increases its value when strategizing an exit, and identifying and removing redundancies to increase business growth.