Every customer is unique and marketing is all about making him feel special. Personalization is a key factor in marketing and often a tough thing to implement. In this episode of GrowthFit, we discussed the right practices in personalization without making it look creepy. Watch this conversation with Lucy Literado Tsotsorina, VP Marketing at Reply.io.  

Highlights you should not miss: 

👉 Knowing customer sentiments and using them for better marketing 

👉Levers required to create a community around a brand 

👉 Including personalization into your marketing strategy  

👉Content Strategy as a whole  

Alternatively, read the blog here-https://bit.ly/3KBUGxN

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