Growth doesn’t come from investing in everything. It comes from knowing what’s actually worth investing in and having a strategic approach.

In this episode of Beyond Esthetics, we’re talking about intentional investments - the choices you make with your money, time, energy, education, and resources that can actually move your career and business forward. Because the newest device, another certification, more products, or the next big trend isn’t automatically the answer.

Sometimes the best investment is education.
Sometimes it’s better systems.
Sometimes it’s mentorship, marketing, your client experience, or simply getting really good at what you already do.

The question isn’t just, “Can I afford this?”

It’s also:
Does this support where I’m trying to go?

Whether you’re employed, solo, or building a team, we’re breaking down how to think more strategically about what you invest in and how intentional decisions today can create a stronger, more sustainable career tomorrow.

Let’s rise. 🤍

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

Google To Booked for Estheticians https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

Success in esthetics isn’t just about talent, having the prettiest treatment room, or knowing every ingredient on the market.

The estheticians who build careers that actually last? They tend to do a few things differently.

In this episode, we’re breaking down 6 things successful estheticians consistently do - the habits, mindset shifts, professionalism, and foundational practices that separate constantly trying to grow from actually building something sustainable.

And spoiler: none of them require going viral, having thousands of followers, or working yourself into the ground.

Whether you’re brand new, rebuilding, feeling stuck, or already thriving and ready for your next level, this episode is an opportunity to take inventory:

What am I already doing well?
Where have I gotten a little too comfortable?
What could change if I committed to the basics consistently?

Because success in this industry usually isn’t built through one big breakthrough.

It’s built through what you choose to do over and over again.

 6 Things Successful Estheticians Do Differently

1. They take ownership of their success

2. They master the client relationship

3. They invest in themselves

4. They have standards and work ethic

5. They think long term

6. They master the foundations
New episode of Beyond Esthetics is live now.

Let’s rise together. 

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

Aligned Foundations for the Evolving Esthetician https://www.sweetcheeksuniversity.com/offers/LXW72JHU

You're invited to our Google To Booked for Estheticians https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

This week, we're taking you inside one of our Beyond Esthetics Membership live coaching calls.

We cover some of the real questions estheticians ask, from retail commissions and consultations to websites, e-commerce, and building a business that actually supports your goals. We also challenge the belief that going solo is automatically "better" than being an employee and the importance of smelling the roses exactly where you are. 

In this episode, we discuss:

• Why retail commission increases income and how to make the most of it 
• The "myth" or belief that being a solo esthetician is the best way to go 
• When you really need a website (and what it should do)
• How e-commerce can create revenue beyond the treatment room
• Structuring consultations 
• Retail tips and what holds us back the most

Whether you're just starting your career or refining an established business, this conversation is packed with practical and important conversations to help you create a more profitable, sustainable, and aligned esthetics career.

Let's rise.

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

Aligned Foundations Masterclass https://www.sweetcheeksuniversity.com/offers/LXW72JHU

Google To Booked for Estheticians https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

Every esthetician experiences it at some point - the summer slowdown. But a quieter schedule doesn't have to mean a setback. In this episode, we're talking about why slower seasons happen, how to shift your mindset instead of spiraling into fear, and the practical strategies that can strengthen your business while everyone else is waiting for things to pick back up.

We'll share the exact fundamentals we return to during slower months, from reconnecting with past clients and increasing rebooking to strengthening retail conversations, refining the client experience, and making the improvements that are hard to prioritize when you're fully booked.

If your calendar feels lighter this summer, this episode is your reminder that slow seasons aren't something to survive, they're an opportunity to build a stronger, more resilient business. The estheticians who continue to grow aren't always the busiest; they're the ones who know how to use every season with intention.

Summer Slow Down Action Playbook https://www.dropbox.com/scl/fi/az2hp00ndmmnvo5a3ikez/Summer-Slowdown-Playbook.docx?rlkey=6q3258gfzt4pqailb2mi3qde1&st=l4rm6kn3&dl=0

Opal App Code -  30 day pass: 7EUG3 

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

Google To Booked https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

In this special celebratory episode, Tiffanie and Jess talk about celebrating turning 40, how empowering it can be if you let it, and how to empower our clients through their own aging processes. We share our own timeless advice for estheticians that we have learned from decades of being in the industry and leading others through it. 

As our industry evolves, so does Vitamin C! In this episode, we talk about our new course, Vitamin C, Decoded and some of the ins and outs of Vitamin C and how it's evolved and changed over the years. We talk about everything from the new evolved Vitamin C's we are seeing in our industry AND how to trouble shoot with L-Ascorbic Acid when we need to. The earning potential with skincare's most popular ingredient is vast and we dive into why continuing education can create more abundance as an esthetician to reach your own financial goals. 

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

Have you ever wondered what Human Design is really all about or wanted to take a deeper look? On today's episode, we invited our soul sister, Carlie Young, to give us a functional, in depth look at how we can use Human Design to support our lives, our careers and gain a deeper understanding of ourselves and how we interact with the world. 

Connect with Carlie on Instagram @carlieyoungfit and find her online at  http://www.heartandcoretraining.com

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

You're invited to our Google To Booked for Estheticians Class 5/18/26 https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

With the rise of social media, many of us have forgotten the true foundation of success in esthetics. Here at Beyond Esthetics, we aim to refocus on the most important aspects that truly create success now and in the long term - and social media will never be at the top of our list. 

Among many skills like touch, product knowledge and retail sales, there remains a skill beneath it all that is the most important skill to learn and master - CONNECTION. Without connection, there is no relationship and without relationship, there is no career. But most of us are not taught how to create connection or communicate. Today, we do a deep dive and we make it tangible. Many of the things we discuss today will be new, and many will be a reminder that we always need to hear. 

Connection is a skill that can be learned and we can't wait to share this episode and insight that will propel you forward on a long, joyful and fulfilling career as a beauty professional. Let's rise together! 

CONNECTION FOR THE MODERN ESTHETICIAN PDF https://www.dropbox.com/scl/fi/1vn26i0wvq8b99nzmaa19/Connection-for-the-Modern-Esthetician.pdf?rlkey=locepnbuppbgd2drejrt6df6t&st=le3a2aia&dl=0

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

You're invited to our Google To Booked for Estheticians Class 5/18/26 https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

Success isn't always built from strategy alone.

Sometimes, it's built from learning to trust yourself.

In this thought-provoking conversation, we sit down with 5th-generation psychic medium Dallisa Hocking to explore the role intuition plays in building a fulfilling career, making aligned decisions, attracting opportunities, and creating success that feels as good as it looks.

Together, we dive into the connection between intuition, self-worth, pricing, abundance, receiving, and the energetic frequency we bring into our businesses every day. 

Whether you're curious about intuition, looking to strengthen your trust in yourself, or seeking a fresh perspective on growth and abundance, this conversation offers practical insights and powerful reflections for both your personal and professional journey.

Because sometimes the next step forward isn't found outside of you, it's found by listening to the wisdom that's already within.

Connect with Dallisa Hocking: Instagram @Dallisahocking Website: www.spiritandspark.com

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

You're invited to our Google To Booked for Estheticians Class 5/18/26 https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

In this episode of Beyond Esthetics, we’re talking about the power of micro habits and how small, intentional shifts can create major change in your wellness, energy, mindset, and daily life. From tiny nervous system resets to bigger wellness practices like walks, meditation, reading, and sleep hygiene, we explore how sustainable wellness is built through consistency and not perfection. 

Beyond Esthetics is about supporting estheticians as a whole person, - mind, body, soul, professional and personal. This episode is about getting back to the foundations of personal wellness so we can serve others deeper, develop an intentional career and reach our greatest potential - together! 

Connect with us!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics

After months of guest interviews, Jess and Tiff are back - just the two of them - answering the questions they’re hearing everywhere right now.

They share more about their membership and then dive into real, unfiltered answers on topics like getting hired as a new esthetician, using AI in your business without losing connection, and supporting your client’s nervous system without over-explaining it.

Simple, practical, and grounded in what actually works, this episode brings you back to what matters.

STAY CONNECTED!

Instagram and Tik Tok @Thebeyondesthetics

Tiff: @sweetcheeksuniversity Jess:@jessguidesesthies

You're invited to our Google To Booked for Estheticians Class 5/18/26 https://www.sweetcheeksuniversity.com/offers/PNgJZkzh

Join the movement of Rising and Evolving Estheticians coming together in community https://www.sweetcheeksuniversity.com/the-beyond-esthetics-community-copy-1

Email us! [email protected]

https://www.sweetcheeksuniversity.com/beyond-esthetics