Every audience is different, and an effective speaker cannot blindly approach every audience the same way. Today's guest shares her secrets for learning about her audience and crafting an experience that they will respond to.

As a speaker, you are not only asking people to listen to your ideas. You are ideally inviting them to join something much bigger than one person. Today's guest shares how he invites his audience to join a movement that has grown exponentially over the years, and how you can put these strategies into practice.

You cannot serve and connect with your audience without first knowing them. Today's guest shares practical, actionable strategies for uncovering information about your audience that will help you motivate, inspire, and encourage them.

Not every speaker is a great fit for every audience. It takes a special communicator to stay within his or her lane and realize when they are not a good fit for a particular tribe. Today's guest will help you play your position, stick with your strengths, and make an impact by serving your audience in a way that reaches them best.

Speaking is not a one-way street where information flows from you to the audience. Today's guest shows you how asking for feedback from your audience—whether it's a podcast, live, or other type of audience—helps you connect and serve them better.

The phrase "It's not about you" perhaps applies most of all to a TEDx organizer. Today's guest shares how she puts the focus on others and helps people get out of their own way … not only in life, but also in her work with TEDx.

No matter what your background, you can use skills from any field to help you plan and organize a TEDx event. This is especially true of today's guest, who brings a wealth of experience in producing and event planning. She will inspire you with her pursuit of excellence and desire to serve and empower women through her work with TEDxStLouis

All TEDx events share common elements: speakers, an audience, event organizers, and more. But each event is also an experience that is unique to its own time and place. Today's guest shares how she has taken unique aspects of her local community and integrated them into her TEDx event for greater impact.

Today's guest brings a unique perspective as a TEDx organizer who operates in an "east meets west" cultural setting. Shelly Govila shares how she has been a key part of organizing the TEDxWanChai event in Hong Kong and how it has opened up so many possibilities in her life.

Many people who view a TED talk realize that preparation is an important part of the process. Today's guest helps us see that when you combine serious preparation with an irresistible idea, the result can be magic.