In this episode of The Bioactive Nexus podcast, Dr. Bill and Professor Gene explore the burgeoning field of biotics and the microbiome, including probiotics, prebiotics, synbiotics, and postbiotics. They delve into the definitions, benefits, and importance of strain specificity, emphasizing the need for research-backed formulations. The conversation also sheds light on the distinction between real science and marketing science in the supplement industry, underscoring the significance of reputable sources and thorough research for informed decisions.