“We are carving out our own distinctive niche in the fast-casual space that we have dubbed ‘Artisan Fast,’ serving up true artisan flavors – fast – in a welcoming and comfortable environment.” - Chris LaRocca, Founder, Crushed Red

This week on Franchise Today, Chris LaRocca, founder of Crushed Red joins co-hosts Stan Friedman and Paul Segreto. LaRocca discusses how at Crushed Red, they believe that food that's served quickly should be great food, and great food should be good for our planet. They also believe that it takes experience and true artisan know-how to make this happen. LaRocca also shares how a high priority is placed on producing little to no waste with each location using recyclable to-go boxes, reusable dishes, LED bulbs, composts and more.

Franchise Today airs LIVE Wednesdays at 11AM CT / 12PM ET with on-demand access on iTunes, and is sponsored by FRM Solutions and Franchise Foundry.