The Biztape

You've invested in a sales team. Maybe even hired great talent. But if your deals keep stalling at the same stage or falling apart right before the close, the problem probably isn't your people.

In this episode of The Biztape, Brodrick sits down with Christa Patton Fisher, a 20-year veteran in sales enablement and learning & development, to break down what sales enablement actually is and why so many companies confuse it with training.

Christa uses the world of Top Gun and professional athletics to reframe how businesses should think about setting their reps up for success. It's not just about teaching someone to fly. It's about making sure the plane is fueled, optimized, and cleared for takeoff.

Key Points:

• The real difference between sales training and sales enablement, and why you need both
• Why deals stall and what most leaders miss when they try to fix it
• How one company diagnosed a chronic stage three problem and turned enablement into a strategic growth driver
• Why sales ops and enablement are Batman and Robin, and what happens when they operate solo
• The questions every business leader should be asking to find out if their enablement is reactive or driving real revenue

If you're building a sales team, scaling a business, or tired of watching deals die for reasons you can't quite explain, this conversation will give you a new lens for diagnosing what's really going wrong and how to fix it.

• Christa Patton Fisher on LinkedIn
• Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

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Most firms invest in branding. New logos. New colors. A redesigned website.

And yet… visitors still leave confused about what the business actually does.

In this episode of The BizTape, Brodrick sits down with Josh Passler, founder of FinArt, to unpack what real brand strategy looks like and why design alone isn’t enough.

Josh shares how a side project posting sketches on FinTwit turned into a full creative business serving advisory firms. They also dive into the moment a prospect told him he was “just a logo and color guy,” which forced him to rethink his positioning and completely refine his process.

They dig into:
 • How FinArt grew from Twitter sketches into full brand identity systems
 • Why most financial firms struggle to clearly explain what they do
 • The difference between branding, messaging, and visual design
 • How fast-growing firms lose alignment as they scale
 • Why the best brand strategy starts with understanding the client — not picking colors

If you're building a company, scaling a firm, or trying to explain your value in a crowded market, this conversation offers a behind-the-scenes look at what it actually takes to build a brand that resonates.

Josh Passler on LinkedIn

Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

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Golf has a reputation problem because, for years, it’s been labeled expensive, exclusive, and reserved for retirees in Florida. But what if that’s old news?

In this episode of The Biztape, Brodrick sits down with Casey Brown, manager of Net Par’s downtown Omaha location, to talk about the changing face of golf and the business strategy behind it. 

They dig into:

• Why golf might not be the hardest sport in the world — but it might be top three
• The difference between playing golf and actually practicing
• How technology is accelerating skill development
• Why Net Par’s downtown location might be its biggest advantage
• What it really takes to grow a niche brand in a competitive market

If you’re interested in business growth, community building, sports performance, or turning perceived disadvantages into strengths, this conversation delivers.

Casey Brown on LinkedIn

Net Par Golf - Omaha

Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com 

Season Two of The Biztape kicks off with Pete Brown, the first guy who jumped into the chaos with Brodrick when PodPony was barely more than a vision, a basement, and a Vegas trip with one hotel bed. We talk about building culture the hard way, hiring the wrong people, almost running out of time, and why most podcasts never make it past ten episodes. So why start a podcast?

Here’s the truth: content exploded again. AI is flooding every platform. Everyone’s “starting something.” But if you don’t have the team, the tools, and the time, you’re signing up for frustration.

If you’re a founder, creator, or business owner thinking about launching a show, this conversation might save you six hours a week and strained friendships.

Season two starts now. Welcome to the barn!

• Pete Brown on LinkedIn
• Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com 

Meg Carpenter didn’t exactly plan to become one of the most recognized marketers in financial services — unless you count “I’ll take any paid internship” as a plan. Thirteen years later, she’s running a firm that’s shaking up how advisors think about growth, brand, and what “strategy” actually means.

In this episode, she touches on:

• Crafting a marketing strategy that’s more than just busywork
• Speaking in a voice your clients actually want to hear
• Using AI without sounding like, well… AI

If you’ve ever wondered why some advisors seem magnetic while others fade into the wallpaper, this is your sign. Meg is proof that real strategy + personality is still the winning combo.

• Meg Carpenter on LinkedIn
• Ficomm Partners
• Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com 

Jennifer DiMotta shares how she went from biochemical specialist in the Army Reserves to scaling online businesses like Sports Authority from $50M to $250M. She breaks down what really drives growth: 

• Smart, efficient operations 
• Happy customers
• Data-driven decisions (not emotions)

Plus, how platforms like Shopify opened the doors for everyday entrepreneurs and how Gen Z is changing how we all shop.

Connect with us!

• Jennifer DiMotta on LinkedIn
• Uprisors
• DiMotta Consulting
• Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com 

On this episode of the Biztape, Josh Jeske, founder of Terraform Tillage, shares how he created a technology that improves soil management and agriculture sustainability. Through his innovative app and understanding of soil compaction, Josh is already hurtling through the startup stages and talks with Brodrick about the successes and growing pains of being a business owner. 

Key Takeaways:

• How Josh developed an app for real-time soil compaction mapping

• Balancing tradition with technological innovation in agriculture

• Overcoming challenges in entrepreneurial growth

• Future aspirations for Terraform Tillage and its impact on the industry

Connect with us!

• Josh Jeske on LinkedIn
• Terraform Tillage
• Terraform Tillage on Facebook
• Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com 

Today Brodrick is joined by the minds behind Acres, a tech platform that is transforming the land investment sector by integrating technology and customer feedback to provide accessible land valuation data for professionals. This episode discusses the importance of building strong relationships through advice, the role of culture in business, and future land applications.

Key Takeaways:

• The challenges in traditional land valuation

• Asking for advice over feedback

• Building a strong company culture and team dynamics

• Future trends and pressures on land usage

Connect with us!

• Carter Malloy on LinkedIn
• Ben Maddox on LinkedIn
• Acres
• Brodrick Lothringer on LinkedIn
• Clay Pigeon Communications

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com 

Today, Brodrick is joined on The Biztape by Brittany Mason, Chief of Staff at Banríon Capital Management. She shares her extraordinary journey from modeling and pageantry to the finance industry. Brittany reveals the challenges and triumphs she faced along the way, including:

• Experiences and insights from modeling in New York
• The power of pageantry in young women's lives, both for good AND bad.
• Confronting personal and professional adversity during a crisis
• Discovering a passion for finance and entrepreneurship
• Advocating for ethical leadership and community support in the modeling world

Connect with us!

• Brittany Mason on LinkedIn
• Banríon Capital Management
• Brodrick Lothringer on LinkedIn

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com 

In this episode, Kara Cuddigan of Commerce Village joins us and dives into the post-pandemic work shift. We explore how co-working spaces are redefining professional balance. We tackle AT&T’s return-to-office mandate and its broader implications, from logistical hurdles to the emotional toll on employees navigating tough choices. Hear insights on working mothers, tech leaders’ stances, and how societal shifts are reshaping our work-life narrative.  

Connect with us!

• Commerce Village on Facebook
• Commerce Village website
• Brodrick Lothringer on LinkedIn
• Zach McDonald on LinkedIn
• Clay Pigeon Communications

To learn more about PodPony and how we help thought leaders tell their stories through content, visit our website by clicking below.

>> PodPony.com