The Boardroom Podcast by Zeilhan

Welcome to Zeilhan’s Podcast where we believe in the power of using the internet, software, and technology to achieve online business success.
Today you are listening to episode 1 of Online Business Systems on Zeilhan’s Podcast where we will be looking at “ Why We Started “.
Why did we start Zeilhan, and why are we now doing a podcast, youtube content, and aggressively pursuing media, and more importantly how does this help you make more money and run a successful business.
As Simon Sinek explains in his New York Times bestselling book, ‘Start With Why’ in order to truly motivate, inspire, captivate, and move forward with people toward a common goal it is important to start with why.
It is important to start your process of sales, marketing, hiring, management, or even leadership with why you do what you do. People buy and connect with why you do something, not what.
Martin Luther had the ‘I have a dream’ speech, not the ‘I have a plan,’ speech.
People buy from you, join your cause, and support you because they believe in the reason you do what you do.
What you do is only the proof of your why.

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