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In this episode, I'm sitting down with Sam Hobson Fairman, founder of Sauce Media Group, for an unfiltered conversation on what it really takes to build a creative empire in today’s world.

From her early days as a stylist, starting multiple business's to leading one of Utah’s most recognizable media agencies, Sam shares the mindset shifts, risks, and uncomfortable lessons that shaped her success.

They dive into the realities of the modern creative industry - how to stay authentic when trends change daily, the mental toll of “cancel culture,” and what it means to build something with integrity and longevity in a digital-first world.

Whether you’re a brand builder, creator, or entrepreneur, this episode is packed with perspective on growth, resilience, and redefining what success really looks like.

Grab a glass, we're getting Salty with Sam!