In this episode of The Boutique CEO Podcast, Chris Williams is joined by two incredible women who are transforming the way women approach health, wellness, and sustainable weight loss: Amanda Hinman and Helen Birney. Together, they share the story behind their new collaboration and why they believe women deserve a more holistic, supportive approach to navigating hormones, weight, mindset, and overall wellbeing.
Amanda, a Functional Diagnostic Nutrition Practitioner and founder of Hormone Freedom, and Helen, a fitness coach and creator of Energetic Eating, discuss how years of serving women independently revealed a common challenge: true transformation requires more than a single solution. It requires a combination of education, accountability, community, mindset support, strength training, and root-cause healing.
Together, they share how their complementary expertise has evolved into the Hormone Freedom Foundations Membership, a unique program designed to help women break free from diet culture, better understand their hormones, improve their health, and create lasting change without overwhelm. They also discuss the importance of collaboration in business, listening to your clients' needs, and creating offers that truly serve the whole person.
Whether you're navigating hormone changes, struggling with weight loss, feeling stuck in cycles of dieting, or simply looking for a more sustainable approach to health, this conversation offers practical wisdom, encouragement, and a refreshing perspective on what's possible.
What You'll Learn:
Why sustainable health requires more than diet and exercise: Amanda and Helen explain why lasting transformation comes from addressing the whole person, including hormones, mindset, habits, emotional wellbeing, and community support. They share why so many women struggle when they focus on only one piece of the puzzle and how a holistic approach creates deeper and more sustainable results.
The difference between symptom management and root-cause healing: Amanda shares her personal journey through autoimmune challenges and her daughter's health crisis, which led her to study functional medicine. Through her powerful "broken boats and bodies" analogy, she explains why understanding the root cause of health challenges is essential for long-term healing rather than simply managing symptoms.
How collaboration creates better results for clients: Amanda and Helen discuss how combining their unique expertise allows them to support women more effectively than either could alone. Their conversation offers valuable insight for both health seekers and entrepreneurs about the power of partnerships, community, and creating solutions that meet people exactly where they are.
Guest Bio: Amanda Hinman
Amanda Hinman is a Functional Medicine and Integrative Nutrition Practitioner, founder of the Hinman Holistic Health Institute, and author of The Thyroid & Hormone Solution: A 5-Step Plan to Balance Your Hormones Naturally!
Amanda is passionate about helping women uncover the root causes of hormone imbalances and chronic health challenges so they can restore their energy, balance their hormones naturally, and thrive in every stage of life. Through a holistic, science-backed approach, she empowers women with the knowledge, tools, and support to create lasting health and wellness from the inside out.
Guest Bio: Helen Birney
Helen Birney is a Board-Certified Health and Wellness Coach, founder of Cultivate Health Coaching, creator of Energetic Eating, and author of the book Energetic Eating. She is also the creator of the Energetic Way to 5K and Energetic Fit Movement programs, designed specifically to help women over 40 build strength, improve their relationship with food, and create sustainable, healthy lifestyles.
Passionate about helping women break free from diet culture, Helen combines mindset coaching, movement, and practical wellness strategies to empower women to feel stronger, healthier, and more confident. Through her supportive and holistic approach, she helps women create lasting habits that lead to greater energy, freedom, and wellbeing.
Connect with Amanda & Helen
IG: @ hinmanamanda
IG: cultivatehealth_with_helen
Join our Facebook Group: https://www.facebook.com/groups/energeticeating Book a hormone freedom consultation with Amanda: https://www.hinmanholistic.com/book-a-hormone-freedom-consult#form
Connect with Christine
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