The Breadwinner Energy®️ Podcast

The Breadwinner Energy®️ Podcast

By Tay NocktonickEducationSelf-Improvement
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The Breadwinner Energy®️ Podcast episodes

  • EP 145: How My $0 Launch Taught Me More Than My $117K Launch

    In today’s episode, I’m diving deep into my $0 launches & how they have actually allowed me to really get the biggest ROI I gained way more from that experience than I ever did during my $117K launch!


    We’re wrapping up the Coach School launch, and I want to share some raw, real talk about what it means to learn and grow as a coach—especially when things don’t go as planned + some voice notes from a couple students.


    JOIN COACH SCHOOL HERE


    Here’s what you can expect in this episode:

    1. The Truth About Launches: We often glorify big numbers, but what happens when you hit a $0 launch? I’ll break down the reality of those moments and how they can be a goldmine for growth.

    2. Lessons Learned: From clarity on my messaging to identifying what truly resonates with my audience, I’ll share the powerful insights I gained when I had to pivot and rethink my approach.

    3. Embracing the Mess: We’ll talk about how real growth happens in the chaos and why it’s essential to embrace those “WTF do I do now?” moments as part of your journey.

    4. The Coach School Connection: As we close the doors on Coach School, I’ll highlight how the strategies and mindset shifts you’ll learn in this program can turn any launch—big or small—into a stepping stone for success.

    5. Your Path Forward: Whether you’ve experienced a $0 launch or just want to avoid the overwhelm, I’ll give you actionable tips to simplify your approach and build a sustainable, life-first business that thrives in every season of life.

      6. So grab your coffee, get comfy, and let’s dive into the lessons that turn failures into your biggest wins. Remember, the door to Coach School closes soon, and you won’t want to miss out on the chance to build your life-aligned business with me!

      👉 Don't forget to join Coach School before the doors close: JOIN HERE

      28 min
    6. Ep 144: Building Momentum in Your Business When Life is Hard

      Before we dive in don't forget to join the Live Masterclass TODAY Rich AF & Raising Babies starts at 1:30 pm CST

      SIGN UP HERE


      In this episode, I’m breaking down how I’ve built momentum in my business during some of the hardest seasons of life—because, let’s be real, life doesn’t stop just because you’re trying to scale. I’ll be diving into my recent launch strategy, the creation of a new membership network, and how I continue to grow my business while raising kids at home.


      You’ll also hear about why I decided to change Coach School & how I’ve evolved my programs to align with my clients’ lifestyles and personalities, and why I’m so obsessed with building sustainable, high-ticket offers that work in your life.


      What You’ll Learn:

      • My recent 4-week momentum-building phase and 2-week selling strategy.
      • How I used Telegram voice memos to create a mini-course and deepen audience engagement.
      • Why I’m closing my Facebook group and moving my community to a new app with features like pep talks, Q&As, guest experts, and live events.
      • A sneak peek at my upcoming 90-minute masterclass, Rich AF and Raising Babies—where I’m showing you how to grow your coaching business with kids at home, without sacrificing your sanity (or sleep).


        • Masterclass Highlights: In Rich AF and Raising Babies, we’re getting into the nitty-gritty of growing a coaching business with a life-first approach. Forget following what everyone else is doing—I’m teaching you how to build a business that aligns with your personality, your schedule, and your real life. You’ll also get a behind-the-scenes look at how I built a multi-6-figure business without childcare, ads, or credit cards.


        Coach School Applications Are Open: Doors are open for my year-long Coach School program, where I’m showing you how to build a sustainable, high-ticket coaching business tailored to your life and goals. This round is $7,500 with a year of app access included, but prices are going up to $10,000 next round. If you’ve been waiting for the right time to join, this is it.


        Next Steps:

        • Sign up for the masterclass: Rich AF and Raising Babies is happening at 1:30 PM CST. You don’t want to miss it. GET YOUR SPOT NOW
        • Apply for Coach School: Doors are closing in 7-9 days, so get in while you can to lock in this year’s pricing. APPLY HERE
        • Founding Member Spots for My Membership App: Only 50 spots are available for founding members. Stay tuned for when those go live!

          • Final Thoughts: Building a business when life is hard isn’t about hustling harder—it’s about building smarter. Whether you’re juggling nap times or planning soccer practice, I’m here to show you how to keep momentum in your business no matter what life throws at you. Join the masterclass, apply for Coach School, and let’s build something that works for you.

          37 min
        • EP 143: Who Do You Need to Become to Hit Your Goals

          In today's Episode I am giving you a listen in to a workshop I did earlier this year on who you need to become to be a 6 figure business owner, or to hit your goals and how to structure your offers to do the same!


          SIGN UP FOR THE FREE WORKSHOP & GIVEAWAY HERE: https://itstaydaniels.myflodesk.com/mommasterclass



          APPLY FOR COACH SCHOOL HERE: https://breadwinnerenergy.co/breadwinner-energy-school

          30 min
        • Bonus EP: Deciding Your Offers Part 2

          In this episode I am talking more about how to decide what offers are best for you - short or long term? Open/Close Cart or Evergreen? Signature Offers + the factors that determine if your offer will sell. The key to selling your offers is loving them, is being in FULL belief of them, the offers that were once a version of you.


          Tune in!


          Dont forget to sign up for the Free Live Masterclass + Giveaway HERE


          & Apply for Coach School NOW: https://breadwinnerenergy.co/breadwinner-energy-school

          16 min
        • EP 142: How to Decide Which Offers to Grow Your Business

          In this episode I am talking about How to Decide Which Offers to Grow Your Business and what you need to do before building offers in order to create a sustainable business model that is scalable while raising kids.


          SIGN UP FOR THE FREE 90 MINUTE MASTERCLASS & GIVEAWAY: https://itstaydaniels.myflodesk.com/mommasterclass



          APPLY FOR COACH SCHOOL:

          https://breadwinnerenergy.co/breadwinner-energy-school

          14 min
        • EP 141: Growing Your Business in 10 hours a Week with Kids at Home

          I’m FINALLY relaunching  The Group Coach School & we’ve made a few changes that I think you are going to want to know about..The Coach School is my OG Signature 12 month group coaching program that is arguably one of the most hands-on coaching programs in the industry that in the past has focused solely on building a group coaching program, launching & selling it.But I’ve decided to take it up a notch… if you are a mom, planning to be a mom, OR in the THICK of your toddler era..You are going to want in on thisHere is the changes I've made

          • The focus of this program is now about How to Grow Your Coaching Business to 6 Figures in 10 Hours or less per week focusing on your dream life, mom life schedule, scalable offers, magnetic af messaging, & simple sales strategy.. I call it the Rich Stay at Home Mom Method.
          • We will be starting an entire series on Scalable OFFERSon September 30th inside the program where I am covering all types of offers low, medium and high ticket, short term & long term and how to decide which are the best ones for your business & lifestyle + how to fill them without ads or a large audience because THIS is exactly what has allowed me to work 10 hours or less per week and still make 6 & multi 6 figures growing my business year after year with kids at home
          • The program is now only going to open 3x with a cap of 10 spots per enrollment a year. We currently have applications open. The program will close on September 27th
          • The program price will increase to $10k on September 27th so now is your chance to lock in your spot for an entire year for only $7500 or 12 payments of $659
            • $2500 off enrollment
            • Access to The Coach Content Academy program for 12 months ($2500)
            • Access to all of our mini courses which include:The 6 Figure Launch in 6 Weeks Series ($197)
              Get Clients Now ($57)
              Offer Bootcamp ($297)
              $6k in 6 Days ($97)
            • + Join the LIVE Offer Series ($1500)

              • When you apply & join this round you will getTotal in bonuses alone is $7148!This program is for you if you've signed your first few clients OR Maybe you're already making six figures a year, but your business doesn’t feel sustainable, it doesn't at all align with your dream life.You are trying to be the primary parent, breadwinner, a good wife, mom, practices, school but you deeply want to grow your business, you want more clientsbecause you LOVE what you do, and its YOUR thing but you also want the financial flexibility and time freedom..You want to be able to take maternity leave or be in the thick of newborn land while still growing your business,you want to be the mom who isn’t running on E and yelling at her kids from being overstimulated because you are trying to do it all.But you also WANT to have it all & finally you get to have a life you love, a schedule that doesn’t feel like pure chaos, while raising your kids & still making money for yourself and pursuing your purpose.You want a coach who's not going to sugarcoat things and who's just going to tell you the truth.You want someone who's highly strategic and is going to be able to break down, here's exactly how we're going to get you to this level.but you also know that sometimes, let's be real, it's your mindset that gets in the way. And you're very open to admitting that.And you also want a coach who can get in there with you and help you shift your mindset, shift your perspective, so you can start thinking like the multi six figure business owner that you know you actually are.So then you can get the results that match.If that sounds like YES this is me & exactly what I am looking for Apply now!We open the doors 1x per quarter with 10 spots each time.Enrollment ends September 26th. 
              Finally Grow Your Coaching Business to 6 Figures 
              in 10 Hours or less per weekAPPLY HERE: https://breadwinnerenergy.co/breadwinner-energy-school


              SIGN UP FOR THE MASTERCLASS & GIVEAWAY:

              https://itstaydaniels.myflodesk.com/mommasterclass

              21 min
            • EP 140: Launch Disappointments and How to Get Over the Feelings and Be a CEO

              In this raw and real episode, I'm diving deep into the not-so-glamorous side of business—launch disappointments. We’ve all been there: you put your heart and soul into a launch, and it doesn’t go as planned. It’s easy to get caught up in the emotions, but as a CEO, it’s crucial to move past the disappointment and keep pushing forward. I'm here to share my personal experiences and insights on how to handle these setbacks with resilience and power.

              What You’ll Learn in This Episode:

              • Mindset Check-In: We kick off the episode by discussing the importance of mindset in both life and business. I encourage you to take a moment and rate your current mindset on a scale from 1 to 5. It’s a powerful way to reflect on where you are and where you want to be. Most of my students landed in the 3-4 range—perfectly normal, especially when dealing with challenges like a launch that didn’t go as planned.

              • Weathering the Storm: Literally and figuratively, we touch on how external factors, like a tropical storm or even a bad day, can impact your energy and focus. I talk about how these factors might seem minor but can have a big impact on our emotional and physical well-being. It's crucial to acknowledge these influences without letting them take over your mindset.

              • Dealing with Launch Disappointments: I share my own story of launch disappointment and the emotional rollercoaster that comes with it. The key takeaway? Allow yourself to feel those feelings—but don’t stay there too long. The goal is to process, pivot, and proceed with even more determination.

              • CEO Mindset: This episode is all about shifting from feeling like a failure to embodying the CEO mindset. I emphasize persistence, intentionality, and commitment—qualities every successful business owner needs. Building a business isn’t about instant success; it’s about showing up consistently, understanding your audience, and playing the long game.

              • Real Talk on Entrepreneurship: We discuss the real fears and anxieties that come with making the leap from a 9-5 job to full-time entrepreneurship. It's a huge step, and I'm here to guide you through it with practical advice on balancing life and business. From managing your time to prioritizing lead generation and content creation, I’ve got you covered.

              • The Power of Authenticity: One of the biggest lessons I share in this episode is the importance of being your authentic self. In a crowded market, your unique energy and approach are what will make you stand out. I share how embracing my own authenticity has led to big wins, and how you can do the same in your business.

              • Building a Resilient Business: Finally, we wrap up with a discussion on resilience—how to keep going even when the going gets tough. I share my journey with Breadwinner Energy and how it’s fueled by a mission to empower women to achieve financial independence. It’s not just about making money; it’s about building a life and business you’re truly passionate about.

                • Key Takeaways:

                • Feel your feelings, but don’t dwell—pivot and move forward.
                • Persistence, intentionality, and commitment are your best business partners.
                • Authenticity is your superpower; use it to differentiate yourself in the market.
                • Balancing life and business is possible with the right strategies and mindset.

                  • Connect with Tay: Stay connected for more bold, no-BS coaching and real talk on building a business that aligns with your life. Follow me on Instagram @itstaydaniels_llc

                  Subscribe & Review: If you loved this episode, please subscribe and leave a review. Your feedback helps me continue creating content that empowers women entrepreneurs like you to rise to the top.


                  The Launch Series Part 1: 30 Day Challenge to Build a Magnetic AF Audience Join for $33 - GET IN THE CHALLENGE HERE


                  JOIN THE COACH ACADEMY FOR $222

                  JOIN GROUP COACH SCHOOL NOW

                  30 min
                • BONUS EP: Grow Your Audience in Less than 60 Minutes a Day

                  Join me for 30 days for $33

                  https://sales.breadwinnerenergy.co/launch-series-part-1


                  The Launch Series Part 1: 30 Day Challenge to Build a Magnetic AF AudienceTHIS STARTS AUG 19th! (this offer is included in The Coach Academy & The Group Coach School) 



                  I am giving you my exact strategy for
                  How to ramp up traction, attention, momentum, & following in 30 days to start increasing sales. What to do, post, say, & how to say it so you can get more people in your DMs ready to work with you



                  Includes:

                  • Get Clients Now 5 Hour Mini Course

                    • Offers, Messaging, Niching, Marketing, & sales

                    • Private 30 Day telegram chat with Tay & group

                    • Tay will be dropping links, voice notes, examples, and strategies throughout each week for 30

                      • days

                    • What do post each week to drive traffic

                    • Where to drive leads to next step

                    • How to create a free next step to build up your leads list

                    • How to use storytelling and IT factor content to get attention

                    • 30 Day challenge - what to post each day

                    • Where & How to show up for 30 days consistently

                    • The energy & mindset needed to attract more people than ever before

                    • How to reverse engineer your launch

                    • Hooks to capture your ideal clients

                    • Post authority, story, connection content that converts

                    • All my launch YES(es) and Launch NOs

                    • No ads, no large audience needed

                    • No crazy funnels or tech

                    • No burn out method

                      • Join me for 30 Days inside my Private Telegram chat to learn how to build momentum for 30 days before launching your offer!


                      GET INSTANT ACESS HERE

                      20 min
                    • EP 139: How to Be Unapologetically Authentic in Your Content When You Fear What People Think feat Alison Grass

                      Welcome BACK to another episode of the Breadwinner Energy Podcast! Today I am talking to Alison the Spiritual Biz Witch. I am a biz coach and marketing mentor for renegade, anti-establishment coaches, healers, lightworkers and service-based fempreneurs. I help my clients merge the practical and the magical to build irresistible and abundant AF brands.


                      In this episode we are unpacking messaging, fear, authenticity, & growing your business when you are fearful of what people think of you.


                      It's real, it's raw, & its a little woo + tangible tips to start being authentic AF & stop worrying about what people think.


                      Connect with Alison:

                      Get the 6-Figure Social Media Success Checklist: https://spiritualbizwitch.podia.com/6-figure-social-media-success-checklist

                      Follow Alison on Instagram: @spiritualbizwitch



                      Connect with Tay:

                      Instagram

                      Website

                      Become the Go-To Coach

                      39 min
                    • EP 138: Content Shifts that Take You from Best Friend to Booked Out

                      Welcome Back to the Breadwinner Energy™ Podcast. In todays episode I am showing you how to shift your content from being the best friend motivational speaker to being booked out.


                      Content is KING, and mastering it is one of the most important parts of being a successful online coach. Whether it’s social media, email, blog, or podcast, your content is what gets you seen, heard, and hired.


                      I share my proven strategies for making your content stand out, infusing your unique personality, and becoming the obvious choice for your audience.


                      Join the Coach Academy Pre-Sale: https://breadwinnerenergy.co/the-coach-academy


                      Next Steps:

                      Instagram

                      Website

                      Free Training

                      16 min

                    About The Breadwinner Energy®️ Podcast

                    From the publisher's feed

                    The Breadwinner Energy® Podcast is about what it actually takes to become a Breadwinning Woman.