In today's episode Val and Luis are joined by Free Logic's first fulltime hire and international student Heidi Chen. From culture clash and language barriers, the team discuss the challenge of being an international student and how others can learn to make the best of their new environment to better themselves.

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Website: https://thebrew.tv

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đŸŽ” Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

In today's episode of The Brew, Val and Luis discuss the future of formal education in the United States with special guest Alyssa Stump, Regional Director, Mission Advancement of Best Buddies. With the rise of career related boot-camps and crash courses, where does the normal 4-year formal college education stand in the future?

đŸ§Ÿ Topics Discussed in Today's Show:

0:00 - Introduction

0:50 - Who is Alyssa Stump?

8:26 - What makes Non-Profits Special?

11:28 - What is VoyageLA?

12:51 - What Pushed Alyssa to Take the Non-Profit Route?

16:18 - How Can People Become More Inclusive?

39:53 - Why is Formal Education Falling Behind?

56:43 - Why Do Alyssa, Val and Luis Want Doctorates?

1:28:47 - Alyssa's Failure Story

1:37:20 - Is Clubhouse Over Rated or Under Rated?

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Website: https://thebrew.tv

Website: https://freelogicinc.com/

Instagram: https://www.instagram.com/freelogicinc/

🎧 Listen to our Podcast here:

Spotify: https://open.spotify.com/show/3ZQEnlMOJUINZGvYJWTwI5

Apple Music: https://podcasts.apple.com/us/podcast/the-brew-by-free-logic/id1474878582

Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oUXhSMGVYUg

TuneIn: https://tunein.com/podcasts/Business--Economics-Podcasts/Free-Logic-Media-Podcasts-p1237185/

đŸŽ” Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

Don't fall behind the trend! In today's episode Val speaks with Kan Wang, lecturer of the University of California, Riverside and the Assistant Assessor-County Clerk-Recorder with the County of Riverside, California, to talk about the importance of understanding new trends in technology and how it can save your business from falling behind your competition.

đŸ§Ÿ Topics Discussed in Today's Show:

0:00 - Introduction

0:40 - Kan's Background

4:44 - Technology and Business Trends During COVID

9:29 - Technology Will Change With or Without You

12:37 - How Can People Stay Up to Date with New Trends in Technology

15:04 - Following Your Natural Curiosity

26:52 - Why It's Important to Listen to Counter-Arguments to Your Interests

28:26 - Trends to Pay Attention to

34:45 - What is Blockchain and Bitcoin

43:26 - Kan's Proof of Concept with Amazon

47:10 - Machine Learning and the Job Market

53:00 - How Machine Learning Could Affect You

58:29 - People Need to Adapt Faster

1:01:13 - Government is Slow to Adapt to Tech, and it's Out-Dated

1:05:36 - Kan's Failure Story

#Tech #Technology #Trends

☕ Follow The Brew!

Website: https://thebrew.tv

Website: https://freelogicinc.com/

Instagram: https://www.instagram.com/freelogicinc/

🎧 Listen to our Podcast here:

Spotify: https://open.spotify.com/show/3ZQEnlMOJUINZGvYJWTwI5

Apple Music: https://podcasts.apple.com/us/podcast/the-brew-by-free-logic/id1474878582

Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oUXhSMGVYUg

TuneIn: https://tunein.com/podcasts/Business--Economics-Podcasts/Free-Logic-Media-Podcasts-p1237185/

đŸŽ” Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

Sometimes the best way to move forward is to change from the ground up! In today's episode Val, Luis, and Nikhil reunite to talk about the rebrand journey that transformed Free Logic Media into Free Logic Inc.

đŸ§Ÿ Topics Discussed in Today's Show:

0:00 - Introduction

1:12 - What Was the Rebrand Like?

5:42 - The History of Free Logic

12:03 - What is a Design Sprint?

37:51 - What is a Brand?

42:22 - Why is Organization so Important?

57:38 - Creating a Logo for Free Logic

1:05:06 - Logo vs. Company Name (Listener Question)

1:09:53 - The Future of Free Logic

#Rebranding #TeamBuilding #Branding

☕ Follow The Brew!

Website: https://thebrew.tv

Website: https://freelogicinc.com/

Instagram: https://www.instagram.com/freelogicinc/

🎧 Listen to our Podcast here:

Spotify: https://open.spotify.com/show/3ZQEnlMOJUINZGvYJWTwI5

Apple Music: https://podcasts.apple.com/us/podcast/the-brew-by-free-logic/id1474878582

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TuneIn: https://tunein.com/podcasts/Business--Economics-Podcasts/Free-Logic-Media-Podcasts-p1237185/

đŸŽ” Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

Lead Generation is defined as "the initiation of consumer interest or enquiry into products or services of a business" and is often overlooked in college curriculums even though it is vitally important in finding and capturing potential clients and customers for your business. In today's episode of The Brew, Val and Luis explain what lead generation is, what it means to build a sales funnel, and why small businesses need to build their online platforms as soon as possible.

đŸ§Ÿ Topics Discussed in Today's Show:

0:00 - Introduction

0:58 - Colleges Don't Teach Lead Generation

2:32 - What is Lead Generation?

3:18 - What is the Difference between Lead Generation in Sales and Marketing?

9:37 - What is Awareness in Lead Generation?

16:15 - Explaining vs Selling a Product

19:48 - What is a Lead Generation Funnel?

21:18 - Why is SEO Important?

22:08 - Building a Lead Generation Funnel

23:41 - When is it Important to Compare Myself to Competitors?

28:26 - The Importance of Social Proof in your Product of Service

35:20 - The Disconnect Between Digital Intelligence and Business School

42:06 - Why You Should Build Your Own Online Platform

57:14 - SharkTank and Spending Money in Marketing

1:04:55 - Nonnegotiables and Who You WON'T Work With

1:06:38 - SharkTank Tangent and Closing Today's Show

#LeadGen #SalesFunnel #Entrepreneurship

☕ Follow The Brew!

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🎧 Listen to our Podcast here:

Spotify: https://open.spotify.com/show/3ZQEnlMOJUINZGvYJWTwI5

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TuneIn: https://tunein.com/podcasts/Business--Economics-Podcasts/Free-Logic-Media-Podcasts-p1237185/

đŸŽ” Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

A hardtech startup is a company that involves the creation of new hardware technologies in the startup field, much like the company that Abhishek Sastri founded, FLUIX LLC. FLUIX LLC not only designs and manufactures state-of-the-art liquid-cooling and wall-mounting PC hardware for gamers and enthusiasts, but also works with businesses to provide custom water-cooling for systems and servers to increase productivity within their client's workplace.

đŸ§Ÿ Topics Discussed in Today's Show:

0:00 - Introduction

1:01 - Abhishek's Background and His Role in FLUIX

2:00 - What is a Hardtech Startup

5:28 - The Pains of Building a Hardware Company

6:51 - What is FLUIX LLC and What do They do

13:16 - What is a GPU

24:02 - Gaming vs Crypto-mining

28:17 - Hardware Companies vs Software Companies

36:10 - What is the Goal of Hardware Companies

43:42 - SAAS Company vs a Hardware Company

49:40 - Hardware Company Acquisitions

51:18 - The Next Steps for FLUIX

55:31 - Esports Discussion

1:10:56 - Abhishek's Failure Story

#Hardtech #Startups #Entrepreneurship

đŸ’» Follow FLUIX LLC

LinkedIn: https://www.linkedin.com/in/abhisheksastri/

LinkedIn: https://www.linkedin.com/company/fluix-engineering/

Instagram: https://www.instagram.com/fluixengineering/

Twitter: https://twitter.com/FluixLlc

Website: https://fluixengineering.com/

☕ Follow The Brew!

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TuneIn: https://tunein.com/podcasts/Business--Economics-Podcasts/Free-Logic-Media-Podcasts-p1237185/

đŸŽ” Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

Public policy in the United States directly affects the way in which businesses can and choose to operate in the country. The passing of California Proposition 22, a "ballot initiative in California on the November 3, 2020 state election which classified app-based drivers as independent contractors, instead of employees", has already started to demonstrate how workers and independent contractors are being negatively affected, in which businesses like Albertson's have fired their entire delivery staff in order to replace their full-time employees with independent drivers under the GrubHub app.

Tune into The Brew as Val and Luis talk about how public policy over the last few years has affected businesses in this all virtual version of the show.

Topics Discussed in Today's Show

0:00 - Introduction

5:18 - What was Proposition 22?

15:22 - How Public Policy Works

24:14 - What is the Gig Economy?

31:26 - What is Lobbying?

36:02 - Sarbanes-Oxley and what it is

47:08 - What is the Milton Friedman Approach to Economics?

56:47 - Education and Public Policy

1:08:05 - Maslow's Hierarchy of Needs and Your Income

1:13:28 - Small Business and Public Policy

1:22:39 - Recap and Conclusion

#PublicPolicy #SmallBusiness #Lobbying

Follow us at https://thebrew.tv

Website: https://www.freelogicmedia.com

Instagram: https://www.instagram.com/freelogicmedia

Listen to our Podcast here:

Spotify: https://open.spotify.com/show/3ZQEnlMOJUINZGvYJWTwI5

Apple Music: https://podcasts.apple.com/us/podcast/the-brew-by-free-logic/id1474878582

Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oUXhSMGVYUg

TuneIn: https://tunein.com/podcasts/Business--Economics-Podcasts/Free-Logic-Media-Podcasts-p1237185/

Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

Today the team looks back and reflects on the year. From non-profits to small business surviving COVID, worker's unions to Quibi; the team reflects on Free Logic and The Brew, and how businesses can look forward to 2021.

Topics discussed in today's show:

1. What business owners can learn from 2020

2. The show before and after COVID

3. Why Free Logic cares about non-profits

4. Excitement for 2021

5. Treating entrepreneurship as a marathon, not a sprint

#2020 #NonProfits #Entreprenuership

Follow us:

Website: https://freelogicmedia.com/

Instagram: https://www.instagram.com/freelogicmedia

Spotify: Free Logic Media

Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

Gen Z makes up 40% of all consumers and have a spending power of $143 billion dollars; the power of Gen Z as consumers is apparent, and markets need to recognize this. But how does one effectively market to this large, passionate group of consumers?

Tune into the Brew as Nikhil and Luis speak with Neal Sivadas, Senior Strategist at JVU Consulting and current senior at the University of Southern California. Neal Sivadas has made it his mission to help brands and marketers better understand his generation through consulting for several small and medium sized companies and creating the Find Gen Z series, a marketing newsletter on Gen Z and social media with a current following of 10k subscribers.

Topics discussed in today's show:

1. Gen Z Caring About Company Authenticity

2. Companies and Community Engagement

3. Creating Communities via Discord, Facebook Groups, and TikTok Challenges

4. Building Social Media Campaigns Around Community Engagement

5. Neal's Failure Story

#GenZ #DigitalMarketing #SocialMedia

Follow us:

Website: https://freelogicmedia.com/

Instagram: https://www.instagram.com/freelogicmedia

Spotify: Free Logic Media

Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com

As tech companies face hardships with new competition entering the market, companies can either fold to the competition, change their business models, or partner with other companies to stay relevant in the market. Such companies like Blackberry, who was the first major text and email phone of the early 2000's pivoted to introduce their technology into car manufacturing in order to stay alive.

Tune into the Brew as the team talks about new trends in tech and how companies are staying afloat in these uncertain times.

Topics discussed in today's show:

1. AWS and Blackberry

2. Slack being acquired by Salesforce

3. Ecommerce and the integration of Shopify in TikTok

4. Instagram's new UI change

5. Dogecoin (but the importance of cryptocurrency in general)

#Slack #Ecommerce #Shopify #Dogecoin

Follow us:

Website: https://freelogicmedia.com/

Instagram: https://www.instagram.com/freelogicmedia

Spotify: Free Logic Media

Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com